Digital Marketing Specialist

2 days ago

Madīnat an Naşr, Cairo, Egypt الشركة السعودية لحقوق الملكية الفكرية Full time

Overview:

We are looking for a creative and analytical Digital Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

Key Responsibilities:

  • Strategy & Execution: Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
  • Social Media Management: Design, build, and maintain our social media presence across all digital channels.
  • Performance Analysis: Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Content Strategy: Collaborate with internal teams to create landing pages and optimize the user experience.
  • Trend Monitoring: Identify trends and insights, and optimize spend and performance based on the insights.

Qualifications & Skills:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven working experience in digital marketing.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Solid knowledge of website analytics tools (e.g., Google Analytics).
  • Strong analytical skills and data-driven thinking.
  • Excellent communication skills in English and Arabic.

How to Apply

If you are interested and meet the requirements, please send:

  • An updated CV
  • A portfolio showcasing your design work

To:

Important Note: You must include "Digital Marketing" in the email subject line.

Job Type: Full-time

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