Content & Copywriting Manager
1 week ago
Job Overview
We're looking for a Content & Copywriting Manager to lead our content direction and manage all written communication across digital channels.
This role is responsible for strategy, quality, consistency, and performance of content — ensuring every word supports brand positioning and business growth.
Key Responsibilities
Content & Strategy
• Own and execute the company's content and copywriting strategy.
• Define and maintain brand tone of voice across all channels.
• Translate business, marketing, and sales goals into clear messaging.
Leadership & Management
• Manage, mentor, and review the work of copywriters and content creators.
• Set content workflows, timelines, and quality standards.
• Coordinate with marketing, design, sales, and performance teams.
Copywriting
• Write and review high-impact copy for
• Websites & landing pages
• Paid ads & funnels
• Email campaigns & proposals
• Turn complex services into simple, persuasive copy.
Performance & Optimization
• Track content KPIs (engagement, CTR, leads, conversions).
• Optimize content based on insights and campaign performance.
• Lead A/B testing for copy and CTAs.
Requirements
• Proven experience as Content Manager, Copywriting Manager, or Senior Copywriter.
• Strong understanding of B2B marketing and LinkedIn content.
• Excellent writing, editing, and storytelling skills.
• Leadership mindset with strong communication skills.
• Ability to work with data, feedback, and deadlines.
KPIs
• Content engagement & reach growth
• Conversion performance
• Brand consistency
• Team productivity & content quality
What We Offer
• Ownership of content direction and brand voice.
• Clear KPIs and growth path.
• Collaborative, fast-paced environment.
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