Brand Specialist
4 days ago
Innovera is an EdTech company founded in April 2013. We have grown organically by creating EdTech solutions that help address clients' specific needs in their educational journey as faculty learners and educational institutions by providing the best-consulting services and EdTech products available in the market today.
Responsibilities
- Act as account manager for assigned brands/companies.
- Oversee social media platforms and ensure timely content posting.
- Manage media buying and budget allocation for campaigns.
- Develop and maintain a monthly marketing calendar.
- Report on performance and results monthly and quarterly.
- Knowledge of marketing theories and consumer behavour.
- Strong understanding of brand strategy, social media platforms, and content planning.
- Familiarity with media buying, digital advertising, and performance analytics.
Qualifications
- Excellent account management and skills.
- Proficiency in social media management tools and advertising platforms (e.g., Meta Ads, LinkedIn).
- Strong analytical skills for interpreting campaign performance and ROI.
- Ability to manage multiple brands and ensure consistent marketing activities across all platforms.
- Years of Experience: 3–5 years in brand management and digital marketing roles.
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