Public Relations Specialist

6 days ago

Cairo, Cairo, Egypt Juzour Botanica Full time 120,000 - 240,000 per year

Job Opportunity: PR Specialist – Juzour Botanica Egypt

Location: Cairo, Egypt

Employment Type: Full-time

Department: Marketing & Communications

About Juzour Botanica

Juzour Botanica is a fast-growing beauty and wellness brand inspired by nature and powered by high-quality botanicals. With active operations in Egypt and ongoing expansion to international markets, we are committed to delivering clean, effective, and science-backed beauty products. We are now seeking a passionate PR Specialist to support our brand's communication, media visibility, and public reputation.

⸻

Key Responsibilities


• Develop and execute PR strategies to enhance brand visibility and reputation in the Egyptian market.


• Build and maintain strong relationships with media outlets, beauty editors, influencers, and industry partners.


• Prepare press releases, media kits, briefing documents, and brand stories with a consistent tone of voice.


• Manage brand mentions, PR campaigns, and media inquiries across print, digital, and social media.


• Coordinate influencer collaborations and brand partnerships aligned with Juzour Botanica's image.


• Monitor PR performance metrics, media coverage, and share-of-voice reports.


• Plan and execute PR events, product launches, press gatherings, and brand activations.


• Ensure all communication aligns with brand values, product integrity, and marketing objectives.

⸻

What We're Looking For


• Bachelor's degree in PR, Communications, Marketing, or a related field.


• 2–4 years of PR experience (beauty, cosmetics, wellness, or FMCG is a strong plus).


• Strong network within Egyptian media, beauty editors, influencers, and bloggers.


• Exceptional writing and storytelling skills in both Arabic and English.


• Strong understanding of brand image, messaging, and consumer engagement.


• Organized, proactive, creative, and able to manage multiple projects under tight deadlines.


• Ability to work closely with marketing, social media, and product teams.

⸻

Why Join Juzour Botanica?


• Be part of a fast-growing, innovative beauty brand.


• Work with a mission-driven team passionate about natural products and clean beauty.


• Opportunity to lead impactful PR initiatives and shape the public image of the brand.


• Room for growth as we expand into new markets and product categories.

⸻

How to Apply

Please send your CV, portfolio (if available), and a brief introduction to:

Subject: PR Specialist – Egypt

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