Senior Community Growth Manager
4 days ago
About the Company:
Our company is a rapidly expanding global brokerage firm providing advanced trading solutions across Forex, CFDs, commodities, indices, and cryptocurrencies. With a solid international presence and a diverse client base spanning multiple regions, we are dedicated to delivering excellence, transparency, and innovation. Our global team operates across key financial markets, empowering traders and partners with world-class technology, competitive conditions, and exceptional support.
Role Overview:
We are looking for a Senior Community Growth Manager who lives and breathes Telegram, WhatsApp, and growth funnels. Your mission is simple but ambitious: build, scale, and monetize our community across Telegram & WhatsApp, turning cold traffic into engaged members, and engaged members into loyal, active customers.
You will own the full community growth engine: acquisition, activation, engagement, retention, and reactivation. You will work closely with Marketing, Sales, and Product to design and optimize funnels that start on Telegram/WhatsApp and end in real business results.
Key Responsibilities:
- Community Strategy & Ownership
- Design and own the Telegram & WhatsApp community growth strategy (public groups, channels, segmented lists, VIP groups).
- Define clear member journeys: from first contact → join group → first interaction → first conversion → long-term retention.
- Set quarterly community growth targets (size, engagement, conversion) and consistently work to achieve them.
- Acquisition & Funnel Building
- Build end-to-end funnels that bring new users into Telegram/WhatsApp via paid ads, landing pages, lead magnets, webinars, social media, influencers, partners, affiliates, email, SMS, and website widgets.
- Map and optimize each step (view → click → join → engage → convert), using tracking links, tags, and UTM parameters.
- Implement lead scoring and segmentation inside Telegram/WhatsApp flows (e.g. by country, language, interest, or value).
- Automation & Tech Stack
- Set up and manage bots and automations for welcome flows, education sequences, and re-engagement flows for inactive members.
- Collaborate with developers and match teams to integrate Telegram & WhatsApp with CRM, email tools, and analytics.
- Engagement & Content
- Define and manage the content calendar for groups and broadcasts (daily posts, weekly themes, campaigns).
- Coordinate value-driven activities: Q&A sessions, live chats, contests, surveys, challenges, education series, and AMAs.
- Develop and manage community guidelines to ensure a safe, engaging, and productive environment.
- Ambassadors, Moderators & Micro-Influencers
- Recruit, train, and manage community moderators, ambassadors, and power users.
- Design referral, loyalty, and incentive programs that reward members for inviting new users or generating quality activity.
- Collaborate with influencers, IBs, affiliates, and partners to bring their audiences into our communities through co-branded campaigns.
- Analytics, KPIs & Continuous Optimization
- Define and own key metrics for community health and growth, such as new members, active users, engagement rate, and funnel conversion.
- Run A/B tests on funnels, content, messaging timing, and incentives.
- Prepare regular reports and insights for management with clear action plans.
- Compliance & Risk Awareness
- Ensure all community activities and communications are aligned with company policies, legal, and compliance requirements.
- Coordinate with Compliance and Legal teams on what can and cannot be promoted and how.
Requirements:
- Must have 4-7 years of experience in Growth, Community Management, or Lifecycle Marketing, ideally in fintech, trading, crypto, SaaS, or digital products.
- Proven track record of building and scaling communities on Telegram and WhatsApp (from 0 to thousands or tens of thousands of members).
- Demonstrated experience with funnel building: lead generation → nurture → conversion → retention.
- Strong understanding of CAC, LTV, conversion rates, and ROI.
- Strong copywriting skills for short-form, direct-response messaging (posts, scripts, broadcasts).
- Data-driven mindset: able to analyze numbers and make decisions based on data.
- Excellent English (written and spoken). Additional languages are a plus (Arabic, Spanish, Portuguese, etc.).
- Experience in forex, CFD, crypto, investments, or Web3 communities.
- Leadership skills and experience working with affiliates, IBs, or KOLs.
- Background in performance marketing or lifecycle/retention marketing.
What We Offer:
- Competitive salary.
- A dynamic, collaborative, and multicultural work environment within a fast-growing global firm.
- Career progression and international development opportunities.
- Opportunities to attend global industry events and conferences.
How to apply:
Any interested candidate in this position should send their CV and proof of book/performance entering in the subject matter the position applied for to the following email:
Only Shortlisted candidates will be contacted
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