Senior Digital Marketing Specialist

3 days ago


القاهرة, Egypt Ethics HR Full time

Duties:

- Creating and implementing comprehensive digital marketing strategies aligned with overall business objectives.
- Developing social media marketing strategies to increase brand awareness, engagement, and conversion.
- Overseeing search engine optimization (SEO) efforts to improve organic search visibility and overseeing search engine marketing (SEM) campaigns such as Google AdWords.
- Managing digital marketing budgets effectively, allocating resources to maximize ROI and achieve marketing objectives.
- Keeping up-to-date with the latest trends, technologies, and best practices in digital marketing and incorporating them into strategies as appropriate.
- Identifying opportunities for improving website and landing page performance to enhance conversion rates and drive business growth.

**Requirements**:

- Bachelor's Degree in Marketing, Digital Marketing, Business Administration, or a related field from a reputable university. A master's degree is a plus.
- Minimum 2-3 years of hands-on experience in digital marketing, preferably an agency background.
- Proven track record of successfully planning, executing, and optimizing digital marketing campaigns to achieve measurable results.
- Expertise in using various digital marketing platforms, tools, and channels.
- Strong understanding of SEO & SEM principles and best practices.
- Creative thinker with the ability to conceptualize innovative digital marketing strategies.
- Strong project management skills with the ability to handle multiple campaigns and meet deadlines.
- Excellent communication and presentation skills, both written and verbal.
- Collaborative team player with the ability to work effectively with cross-functional teams as well as independently.
- Analytical mindset and a passion for staying ahead of digital marketing trends.

Pay: E£10,000.00 - E£20,000.00 per month



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