Digital Marketing

14 hours ago


القاهرة, Egypt AMK LLC Full time

**Job Summary**:
This is a full-time on-site position that requires close collaboration with the sales, development, and product teams.**Key Responsibilities**:

- **Strategy Development**:

- Develop and execute comprehensive digital marketing strategies tailored to the software industry.
- Analyze competitors and market trends to optimize campaigns and strategies.
- **Campaign Management**:

- Plan and manage paid and organic campaigns across multiple channels, including Google Ads, LinkedIn, Facebook, and other platforms.
- Monitor and optimize ad spend to achieve maximum ROI.
- **Content Creation**:

- Collaborate with the content team to create engaging and relevant blog posts, case studies, social media posts, and video content.
- Develop SEO-optimized content to drive organic traffic and improve website rankings.
- **Search Engine Optimization (SEO)**:

- Conduct keyword research and implement on-page and off-page SEO strategies.
- Track and improve website performance through tools like Google Analytics and Search Console.
- **Social Media Management**:

- Build and maintain a strong presence on social media platforms.
- Create and schedule posts to engage the audience and grow followers.
- **Analytics and Reporting**:

- Track, measure, and report on the performance of all digital marketing campaigns.
- Use data-driven insights to suggest improvements and adjustments to marketing efforts.
- **Collaboration and Communication**:

- Work closely with the product and sales teams to align marketing campaigns with business goals.
- Stay updated on the latest trends and technologies in digital marketing and the software industry.

**Qualifications**:

- Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
- Proven experience (3+ years) in digital marketing, preferably in the software or tech industry.
- Proficiency in using tools like Google Ads, Google Analytics, SEMrush, HubSpot, or similar platforms.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Excellent communication and writing skills.
- Creativity and a proactive approach to problem-solving.

**Preferred Skills**:

- Familiarity with software development processes or technical understanding of software products.
- Experience in B2B marketing.
- Knowledge of CRM and marketing automation tools.

**Benefits**:

- Competitive salary and performance-based incentives.
- Professional development opportunities.
- Work in a dynamic and innovative environment.

ReactReply

Application Question(s):

- What is your notice period? (In days)
- What is your Expected Salary?

**Experience**:

- three: 5 years (required)

**Location**:

- Cairo (required)


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