Direct Marketing Specialist
4 days ago
Reliance Health aims to redefine healthcare accessibility, affordability, and delightfulness in Emerging Markets. Leveraging technology, we've built an integrated health system comprising affordable health insurance, telemedicine services, and a network of partner and proprietary healthcare facilities. This enables us to offer innovative healthcare solutions precisely when our users need them the most.
**You will be Responsible For**:
- Develop high-impact content aligned with business goals to support customer acquisition and engagement.- Collaborate with Sales, Brand, and Digital Marketing teams to align strategies and objectives.- Manage referral and influencer programs to increase brand visibility and conversions.- Use analytics tools to track performance and optimize campaigns.- Oversee events and offline marketing activities such as billboards, radio, and on-ground activations.- Ensure consistent messaging and content distribution across channels for maximum reach.- Provide actionable insights and performance updates to stakeholders.- Build relationships with external partners, including media agencies and influencers.
**Requirements**:
Must Have:
- 5+ years of experience in marketing, focused on customer acquisition.- Proven success in managing campaigns across multiple channels.- Strong content creation and copywriting skills.- Experience using analytics tools to measure campaign success.- Ability to manage multiple projects and work collaboratively.- Experience with event and offline marketing.
**Benefits**
- A fantastic working environment that’s fully remote.
- Premium health insurance package.
- Collaborative and inclusive work environment.
- Professional development, mentoring and growth opportunities.
- Unlimited Leave Days: Take the time you need to recharge and rejuvenate.
- Learning & Development Benefit: We provide an allowance to support your ongoing professional growth and skill enhancement.
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