Lead Brand Design
3 months ago
**About Bravo (previously Wasla)**:
Bravo builds on the success of Wasla, a leading Egyptian shopping app with over 2 million downloads. Launched in 2019, Wasla empowered shoppers to save on everything from their favorite online brands. In 2022, Contact Financial Holding's $9 million investment fueled Wasla's evolution into Bravo.
**Our mission** **is to build the best shopping experience, one that is flexible, easy, and rewarding, all through a single platform
**Our vision **is to empower everybody to buy the things they love.
**Job Overview**:
We are seeking a talented and experienced Brand Designer Lead to join our creative team. In this role, you will be responsible for overseeing and driving the brand design strategy. You will play a key role in shaping the visual identity of our brand, ensuring consistency across all platforms and touchpoints.
**Key Responsibilities**:
- ** Brand Strategy & Identity**: Develop, execute, and maintain the overall brand design strategy, ensuring alignment with company goals and values.
- ** Leadership**: Lead, mentor, and collaborate with a senior design team member to create high-quality, innovative design solutions.
- ** Visual Consistency**: Ensure the visual identity of the brand is consistent across all marketing channels, including digital, print, packaging, and internal communications.
- ** Creative Direction**: Provide creative direction for all brand design projects, from concept to final execution, ensuring designs meet brand standards and resonate with the target audience.
- ** Cross-Functional Collaboration**: Work closely with marketing, product, and sales teams to integrate brand design into campaigns and product launches.
- ** Trend Analysis**: Stay current with industry trends, competitor activities, and emerging design technologies to keep the brand ahead of the curve.
- ** Project Management**: Manage multiple design projects simultaneously, ensuring timely delivery while maintaining high design standards.
**Qualifications**:
- ** Experience**: Minimum of 10 years of experience in brand design, with at least 2 years in a leadership role.
- ** Education**: Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
- ** Skills**:
- Proficiency in design software (Adobe Creative Suite, Figma, Sketch, etc.).
- Strong understanding of branding principles and visual identity.
- Excellent leadership and communication skills.
- Ability to manage multiple projects and deadlines effectively.
- A keen eye for detail and a passion for creativity.
- ** Portfolio**: A strong portfolio showcasing brand design work, including leadership experience in previous roles.
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