Senior Copywriter
7 months ago
Chefaa is a leading digital health platform in Egypt and the MENA region, providing customers with the convenience of ordering pharmaceutical and non-pharmaceutical products online and getting them delivered straight to their doorstep. Our mission is to improve accessibility to healthcare services, and we strive to make positive impacts on our clients' lives.
**Responsibilities**:
- Spearhead the development and execution of content strategies that are in sync with the company's overarching goals and objectives.
- Create and maintain a consistent brand voice and tone that resonate with our target audience.
- Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
- Maintain an up-to-date understanding of industry trends and best practices, and incorporate them proactively into the company's content and copywriting approaches to ensure they remain cutting-edge and effective.
- Manage freelancers or other writers, if needed.
**Requirements**:
- Bachelor's degree in English, Journalism, or related field.
- Minimum of 5 years experience in copywriting, preferably in the health and wellness industry.
- Strong understanding of the Gulf area and its cultural and linguistic nuances.
- Excellent writing, editing, and proofreading skills.
- Strong collaboration and communication skills.
- Ability to work independently and prioritize tasks in a fast-paced environment.
- Knowledge of SEO best practices and content management systems.
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