Performance Marketing Specialist
3 months ago
We are a growing online educational platform looking for a talented Performance Marketing Strategist to join our team and take charge of our marketing efforts (excluding SEO).
**Key Responsibilities**:
- Develop and implement performance marketing strategies that align with our overall business goals.
- Oversee and manage all paid advertising campaigns across various channels.
- Analyze and optimize marketing performance, ensuring continuous improvements to drive customer acquisition and engagement.
- Take ownership of the entire marketing funnel (excluding SEO) and ensure smooth execution and monitoring of marketing cycles.
- Manage social media presence across all platforms, ensuring brand consistency and engagement (no content creation required, only management).
- Collaborate with content creators and design teams to ensure the effectiveness of marketing campaigns.
- Conduct regular performance reviews and report to the management team with actionable insights and recommendations.
**Requirements**:
- Experience in performance marketing management.
- Experience in managing educational platforms is preferred.
- Experience with social media management.
- Experience in Analyzing campaign performance data to identify trends, insights, and areas for improvement.
- Experience in sales management is preferred.
**Job Types**: Part-time, Permanent
Expected hours: 4 per week
**Experience**:
- Marketing: 1 year (preferred)
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