Google Ads Specialist

5 months ago


مصر, Egypt Potensia Media Full time

**Location: Cairo**

**Salary: Between EGP 12,000 and EGP 30,000, depending on Experience**

We are currently looking for an experienced **Senior Paid Ads Specialist **to join our team. This role involves strategizing, implementing, and managing paid advertising campaigns across various digital platforms.

**Key Responsibilities**:

- Develop and execute paid advertising strategies across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant digital advertising channels.
- Conduct thorough keyword research, audience targeting, and segmentation to optimize campaign performance.
- Manage large-scale advertising budgets and allocate funds strategically to maximize ROI.
- Continuously monitor, analyze, and report on campaign performance using tools like Google Analytics, Google Data Studio, and others.
- Implement A/B testing to refine ad copy, landing pages, and overall campaign strategy.
- Collaborate with cross-functional teams including content creators, graphic designers, and SEO specialists to create cohesive and effective ad campaigns.
- Stay updated with the latest trends and updates in digital advertising to ensure cutting-edge strategies.

**Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in digital advertising, with a proven track record in managing significant ad budgets.
- Extensive knowledge of Google Ads, Facebook Ads Manager, LinkedIn Advertising, and other digital ad platforms.
- Strong analytical skills with experience in data analysis and reporting.
- Excellent communication and presentation skills.
- Certifications in Google Ads, Facebook Blueprint, or similar credentials are highly desirable.

**What We Offer**:

- A dynamic and creative work environment.
- Opportunities for professional growth and development.
- Competitive salary and benefits package.
- A collaborative team of passionate digital marketing professionals.

**Experience**:

- Google Ads: 3 years (required)
- Social Media Ads: 3 years (required)
- Tag Manager: 3 years (required)
- Conversion Tracking Setup: 3 years (required)
- Pixel Tracking: 3 years (required)

**Language**:

- English (required)

**Salary**: E£12,000.00 - E£30,000.00 per month

**Education**:

- Bachelor's (preferred)

**Experience**:

- Google Ads: 3 years (required)
- Meta Ads: 3 years (required)
- Agency Expereince: 2 years (required)

**Language**:

- English (required)

Ability to Commute:

- Cairo (required)

Ability to Relocate:

- Cairo: Relocate before starting work (required)


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