Social Media Specialist
24 hours ago
مختص في كتابة المحتوى الإبداعي وابتكار نصوص إعلانية للحملات الترويجية يساهم في إعداد ومتابعة خطة النشر على الحسابات الاجتماعية للمشاريع و متابعة التفاعل على حساباتنا الاجتماعية.
**مهام ومسؤوليات أخصائي السوشال ميديا**
مشاركة ونشر المحتوى بجميع أشكاله سواءً كان نصوص أو صور أو مقاطع فيديو بهدف إفادة الجماهير والقراء وتشجيعهم على القيام بإجراء أو أمر ما
- إدارة وتخطيط وتنظيم استراتيجيات مواقع التواصل الاجتماعي
- إتقان تحسين محركات نتائج البحث أو Search Engine Optimization والتي تُعرف بـ SEO من أجل تحسين نتائج البحث
- استخدام أساليب التسويق عبر مواقع التواصل الاجتماعي مثل أداة Buffer
- نشر المحتويات على جميع مواقع التواصل الاجتماعي مثل فيسبوك، و انستغرام، وواتساب، وتويتر، ولينكد إن
- فهم وقراءة مؤشرات الأداء الرئيسية KPIs
- تحليل البيانات
- وضع خطط تسويقية محددة بمدة معينة تهدف إلى تحقيق هدف معين
البقاء على تواصل وتعاون دائم مع أقسام الشركة المختلفة
- الإشراف والرقابة على المحتوى الذي يُنشر على مواقع التواصل الاجتماعي
- قياس وتقدير مدى نجاح الحملات التي تقيمها الشركة عبر منصات التواصل الاجتماعي
- المواكبة المستمرة لآخر التطورات والتحديثات التي تتوصل إليها مواقع التواصل الاجتماعي والتكنولوجيا
- التواصل والتفاعل الدائم بشكل مباشر مع العملاء ورواد مواقع التواصل الاجتماعي والرد على استفساراتهم والتفاعل معهم على التعليقات
- العمل على زيادة عدد المتابعين وزيادة نسبة التفاعل فيما بينهم
- حل المشكلات التقنية التي يواجهها المستخدمين أثناء تصفح مواقع التواصل الاجتماعي الخاصة بالشركة
- البحث المستمر من أجل التعرف على الشركات المنافسة وتتبعها
- العمل على اخراج محتوى جذاب ومليء بالمعلومات المفيدة
- إنشاء شبكة تواصل قوية مع المؤثرين على مختلف مواقع التواصل الاجتماعي
**مهارات**
- الإلمام بمعرفة قوية وشاملة جدًا في الفيسبوك، وتويتر، ولينكد إن، بالإضافة إلى انستغرام+Google وغيرها من تطبيقات ومواقع ومنصات التواصل الاجتماعي
- فهم جميع مبادئ الـ SEO والإلمام بها جيدًا
- فهم Web Traffic Metrics وهي قياسات عدد الأشخاص الذين يدخلون إلى الموقع
- فهم سلوك العملاء والمستخدمين
- خبرة بسيطة بتصميم الويب
- الإبداعية وكتابة محتوى إبداعي
- اللباقة في الحديث والتحدث بشكل جيد مع المستخدمين والقدرة على امتصاص غضبهم
- مهارات ممتازة في تعدد المهام
- مهارات التفكير النقدي
- مهارات حل المشكلات
- مهارات التعاون مع فريق العمل
- مهارات جيدة في تنظيم وإدارة الوقت
- مهارات تواصل جيدة
- مهارات تكنولوجية جيدة
- إتقان التسويق الإلكتروني
- إمكانية تحمل ضغط العمل
**مميزات العمل**
بيئة عمل مريحة ومحفزة للتعلم والتطوير.
رواتب تصاعدية بناءا على الخبرة والإنجاز و إثبات القيمة المضافة للشركة.
**المعلومات المطلوبة**
ملف السيرة الذاتية.
بعض الأعمال السابقة إن وجد.
نوع الوظيفة: دوام كامل, دائم, عقد
الراتب: E£6,000.00 - E£10,000.00 لكل شهر
الخبرة:
- مجال الاشراف على شبكات التواصل الاجتماعي: 3 سنوات(مطلوب)
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