Senior Social Media Specialist, Egypt

3 days ago


مصر, Egypt Flat6Labs Full time

**About Flat6Labs**
Flat6Labs is the MENA region’s leading seed and early-stage venture capital firm, currently running the most renowned startup programs in the region. Annually, Flat6Labs invests in more than 100 innovative and technology-driven startups enabling thousands of passionate entrepreneurs to achieve their daring ambitions and ultimately becoming their institutional co-founders.

Launched and headquartered in Cairo in 2011, Flat6Labs has multiple offices across the region; with ongoing plans to expand into other emerging markets.

**About the role**:
As an integral part of our marketing efforts, you'll play a pivotal role in crafting compelling content and managing our social media presence. If you're passionate about entrepreneurship, and emerging technologies, and have the skills to create engaging content while driving online engagement, we'd love to have you on board

**Main Responsibilities**:
Social media Management
- Develop and manage content across social media accounts (including but not limited to Facebook, Twitter, LinkedIn, and Instagram) for Flat6labs and its various programs.
- Create and maintain social media calendars.
- Optimize content for search engines (SEO) and keyword strategies.
- Run and analyze paid ad campaigns on social media channels.
- Monitor and engage with our online community.

Content Creation
- Create engaging content (text, image, and video) tailored for different social media platforms to increase brand awareness and engagement.
- Generate clear and compelling copy for advertisements, newsletters, and various marketing materials.
- Infuse creativity into your work, ensuring the right tone of voice and messaging.
- Collaborate closely with our design team to create visually appealing content.

Social Media Monitoring
- Monitor social media channels for trends, news, and conversations relevant to the startup ecosystem and engage with the audience accordingly.

Digital Marketing Execution
- Support in developing and executing digital marketing campaigns to promote Flat6labs programs, events, and initiatives.

Cross-functional collaboration
- Collaborate with internal teams to align social media and digital marketing efforts with organizational goals.
- Provide visual briefs to our design team for content visualization.
- Ensure brand consistency across all company communications.

Performance Analysis and Reporting
- Analyze social media and digital marketing performance using relevant metrics and tools, and provide regular reports to management.
- Stay updated on industry trends, best practices, and emerging technologies in social media and digital marketing.

**Requirements**:

- Bachelor's degree in Marketing, Communications, Business Administration, or related field.
- 3+ years of proven experience in social media management and digital marketing, ideally in a digital or creative agency.
- English fluency is required; French proficiency is preferred.
- Strong grasp of social media platforms, content creation, and digital marketing techniques.
- Excellent written and verbal communication skills in English; French proficiency is highly desirable.
- Proficiency in social media management tools and digital marketing analytics platforms (e.g., Google Analytics, Facebook Insights).
- Creative problem-solver with a proactive mindset for fast-paced environments.
- Strong organizational skills and attention to detail.
- Ability to work independently and collaboratively within a team.

Nice to have:

- Experience with paid social media advertising campaigns (e.g., Facebook Ads, LinkedIn Ads, Twitter Ads).
- Knowledge of graphic design and video editing tools (e.g., Adobe Creative Suite, Canva, Adobe Premiere Pro).
- Familiarity with SEO principles and practices.
- Experience in event marketing or community management.

**Our Mission towards DEI**

At Flat6labs, we're all about helping you shine, no matter where you come from or who you are
- what matters to us is your passion and talent. We're proud to be an equal opportunity employer, and we're on a mission to build a team as diverse as our world. Join us in making our workplace a welcoming home for everyone to shine.

**Benefits**

**What’s in it for you?**
- Get the chance to work with high-potential growth startups and bright entrepreneurs from different backgrounds.
- Engage in the buzzing startup community in the MENA & Mashreq region.
- Work in an environment supporting creativity and proactivity, and be part of a small dynamic team.
- Competitive package including medical insurance at one of the top medical insurance providers.
- Hybrid working model & Flexible working hours.



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