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Cooling and freezing room technician

4 months ago

Cairo, Egypt Breadfast Egypt Full time

Department : Demand Generation

Location: Bangalore

Purpose: TAU Group is hiring a Senior Campaign Manager for its Bangalore office. He/She will report to the Head of Marketing. The role will be responsible for defining the campaign strategy for our products aligned to business requirements, driving the execution end-to-end, market research.

Reporting to : This position will report to the Head of Marketing

Responsibilities:

1. Create marketing strategies that focus on driving revenue, profitable campaigns and customer acquisition in a manner that supports business growth, enhances brand equity, drives awareness
2. Manage new leads and new customers acquisition campaigns, customer retention and traffic-driving campaigns, content marketing, display advertising, search marketing, affiliate marketing, retargeting & social media marketing.
3. Understanding of various online marketing channels (Like - Adwords, Facebook Ads, LinkedIn ads, Twitter ads, email, SEM, contextual, affiliate, etc.)
4. Analyze campaign performance data and optimize the campaign

Certification:

Certification Name: Google Adwords, Google Analytics

Mandatory : Google Adwords

Experience : 8 to 10yrs

Technical Competencies:

  • Product understanding
  • Product Roadmap
  • Marketing Strategy
  • Inbound marketing understanding
  • Performance Benchmarking
  • Competitor research Analysis
  • Understanding the Buyer
  • Basic SEO skills
  • Adwords, Google tag manager, PPC, Google Analytics, Facebook ads
  • Analytics And Data Analysis for stastical content preperation
  • Excellent communication skill

Behavioural Competency:

  • Multi-tasking
  • Project Management
  • Ability to Prioritize
  • Stakeholder Management
  • Ability to Prioritize
  • Accepts responsibility and is accountable for the outcomes of work
  • Stands by decisions and principles even in the face of strong opposition or threats
  • Pursues a course of action tenaciously to achieve goals and objectives
  • Identifies linkages, relationships and power structures and plays to decision makers
  • Maintains consistently high standards of work, loyalty, honesty and commitment

Leadership Competency:

  • Team Management
  • Mentorship
  • Builds behind the scenes support for ideas
  • Uses knowledge and experience to influence others
  • Is approachable and open with information
  • Generates practical and commercially/financially viable ideas for improvement that align with business objectives and strategy
  • Encourages others to seek opportunities for improvement and adopts others ideas
  • Builds shared understanding of a business across different teams and encourages contributions from others

Key Performance Indicators (KPI):

  • No/. of Quality Leads Generated
  • CPL Optimization
  • Market Research, Competitive Research & Pricing Strategy of current product lines.