Marketing Specialist/ Manager
2 weeks ago
Gloscale is an innovative global consulting firm headquartered in Canada, specializing in technology services and strategic business consulting. We provide a comprehensive suite of integrated solutions that goes beyond mere digital transformation; we are dedicated to leverage technology to create a better tomorrow.
Our mission is to redefine consulting services by providing talent with opportunities to engage in international, impactful projects and providing innovative technology solutions to businesses worldwide.This is a remote position.
Position: Marketing Specialist/ Manager (B2B SaaS) - Demand Generation
Application Deadline: May 20, 2024
Salary Range: $2,000 - $2,500 (equivalent in Egyptian pounds)
We are looking for a Marketing Specialist/ Manager from B2B SaaS background. We are looking for a generalist. If you are a person who can wear multiple hats, this position is for you. The ideal candidate has a proven track record of building and scaling B2B SaaS companies from early stages in revenue into growth stages
- Developing and executing multi-channel, multi-touch demand generation campaigns designed including content creating, email marketing, paid ads and SEO to drive awareness, engagement and conversion of leads and contribute opportunities to the sales pipeline.
- Partnering closely with a North-American based team to build and support cross-functional lead-generation and account-based marketing programs and campaigns to drive pipeline volume and velocity, ensuring alignment and execution.
- Planning and building lead nurturing programs that move people into an active buying motion - Own Nurture and Re-engagement.'
- Identifying new inbound and outbound marketing activities that deliver a flow of qualified leads whilst monitoring ROI and optimizing for performance.
- A minimum of 3 years experience as a marketing specialist, or demand generation specialist in B2B software
- Exposure and working knowledge of Salesforce and marketing automation tools such as HubSpot and Marketo
- Ability to build, run, and manage awareness, paid, and lead nurturing programs and campaigns from start to finish.
- Experience with digital paid media platforms like: Google Ads, LinkedIn Ads, Facebook Ads etc
Important Note:
After you apply and share your resume with us, we request all candidates to complete a brief assessment as part of our application process,. This should take less than 5 minutes to finish. Please access the assessment via the following link:
Please note, the assessment is a crucial step in our review process, and failure to complete it will mean your application cannot be considered further.
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