Senior Marketing Specialist

2 weeks ago


Egypt Kone Full time

Do you know KONE moves over one billion people every day? We employ over 57,000 driven professionals in over 60 countries worldwide joined together by a shared vision.

As a global leader in the elevator and escalator industry, it is our mission to improve the flow of urban life.

_

  • Are you ready to join our flow?_


We have an exciting opening for Senior Marketing Specialist to join our Regional Marketing team based in Cairo, Egypt and covering Middle East, Turkey & Africa.


Reporting to the Regional Marketing & Business Intelligence Manager, your main area of responsibility is facilitating the deployment of digital marketing campaigns in different countries across the region.

The role is accountable for the overall digital marketing campaign deployment process, activities and governance, and will manage the relationships and work of all relevant vendors.

Additionally, will provide analytics and insights from concluded campaigns to be shared with global and local organizations.

  • What will you do?_
  • Develop and execute digital marketing material, tools and campaigns according to the marketing and communication strategic plan
  • Lead planning, development and execution of digital marketing activities for different market and customer segments to create demand, support sales and increase customer loyalty
  • Support in developing and managing key messages and value propositions for all target groups
  • Use different marketing tactics, activities, tools and channels for effective digital marketing and channel management to drive brand awareness
  • Follow up on marketing activities with result driven mindset and provide information, analysis and feedback
  • Support in managing relationships with external vendors and agencies
  • Participate as a digital marketing expert in communication, branding and events as needed
  • Are you the one ?_
  • Bachelor of Business Administration/Marketing 5+ years of relevant experience in areas such as digital marketing, marketing consultancy, advertising, brand management/building in agencies or corporates working with international brands
  • Social media and digital marketing campaigns experience (SEM) is a must
  • Experience in working with digital marketing solutions in an international environment
  • Proven track record of campaigns reporting on (Google Ads, Google Analytics, LinkedIn, Facebook, etc.) is a must
  • Good understanding of modern customer centric marketing and digital marketing activities
  • Excellent command of English & Arabic language. French is a big plus
  • Organized, detail oriented with the ability to collaborate, cocreate and contribute to teamwork in multicultural environments
  • Conceptual thinking & creativity with a strong commercial mindset
  • At KONE, we are focused on creating an innovative and collaborative working culture where we value the contribution of each individual. Employee engagement is a key focus area for us and we encourage participation and the sharing of information and ideas. Sustainability is an integral part of our culture and the daily practice. We follow ethical business practices and we seek to develop a culture of working together where coworkers trust and respect each other and good performance is recognized. In being a great place to work, we are proud to offer a range of experiences and opportunities that will help you to achieve your career and personal goals and enable you to live a healthy and balanced life._
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