Digital Marketing Specialist | Mass Communication Graduates Only

Company Description IT Valley is a regional system integrator that delivers a broad range of technologies, platforms, and business solutions for telecommunications, oil and gas, and general business sectors. For over 22 years, the company has operated across Egypt, the UAE, and KSA, serving both public and private sector clients. IT Valley provides end-to-end IT services, including new hardware and software implementation, as well as ongoing IT support. Its solutions are designed to help organizations overcome operational challenges, improve performance, and achieve their strategic goals and visions. Role Description The Digital Marketing Specialist (Mass Communication grade) is a full-time, on-site role based in Qesm El Doki. This role is responsible for planning and executing digital marketing campaigns across multiple online channels to increase brand awareness, generate leads, and support sales objectives. Day-to-day tasks include managing social media accounts, creating and optimizing content for web and digital platforms, tracking and analyzing campaign performance, and coordinating with internal teams to ensure brand consistency. The specialist will also support email marketing, search engine optimization (SEO), and paid advertising activities, while staying current with digital marketing trends and best practices. Qualifications
• Demonstrated skills in digital campaign management, social media marketing, and online brand promotion.
• Ability to create and adapt content for web, social media, and email channels, with strong writing and editing capabilities.
• Experience using digital analytics tools to monitor performance, generate reports, and optimize campaigns.
• Knowledge of SEO principles, basic SEM practices, and familiarity with marketing automation or CRM tools.
• Bachelor’s degree in Mass Communication .
• Effective communication and collaboration skills, with the ability to work in cross-functional teams.
• Prior experience in the IT or technology sector is an advantage.