Brand Manager
1 week ago
As the Brand Manager of Tagaddod and its sub-brands, you will be building a brand strategy and a unique story and experience for customers, to connect them with the company and its services and foster loyalty.
You will be responsible for overseeing any aspect of marketing that has to do with a company’s brand, and ensuring that all branding decisions ultimately pushes our objectives and targets.
**Responsibilities**:
- Identify research needs, conduct market research studies and projects, and analyze research in order to identify opportunities, trends, insights, and information
- Own the development and messaging of brand narrative
- Define and manage the brand communication strategy using a variety of activities and media outlets
- Advise and support multiple teams on branding strategy - Marketing, Expansion, Operations, Technology - to ensure brand alignment
- Managing branding and marketing projects, campaigns, partnerships and offline activations through various stages of development
- Support in the development and branding of new products and verticals.
- Managing budgets to support branding efforts
- Support in creating all internal communication tools and projects, as well as employer and investment branding activities and projects.
- Lead the social media communication team and own the ideation and creation of visual content.
- Responsible for branding activities when expanding to new markets.
**Requirements**:
- Bachelor's degree in Marketing, Business, or related field.
- 3-5 years of experience in brand management, brand marketing, or marketing management
- Proven ability to work cross-functionally
- Experience managing a brand across multiple markets
- Creative thinker and problem solver
- Strong communication skills
- Creative and up to date with marketing trends
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