Media Executive

2 days ago

مصر, Egypt Wavemaker Full time

**About***:
At Wavemaker we believe there is always a better way to grow. We know that growth models of the past will not serve the future. Established approaches and traditional thinking are being exploded in every sector, in every market. But exceptional growth requires uncomfortable change - and this change demands courage, from our clients and from our people.

That’s why we’ve built Provocative Planning, a way of working powered by our spirit of restless enquiry in pursuit of better outcomes. It rejects traditional linear planning in favour of a modular approach, fusing machine learning and human intelligence in a unique way that gets the best from both. The three growth modules in Provocative Planning - Unlock, Maximize and Transform - provoke growth at different speeds, for today, ongoing, and for tomorrow.

Positive Provocation empowers our people every bit as much it does our clients. It inspires us to be well-informed, careful listeners with the confidence and knowledge to ask tough questions. We become more confident, more courageous, more capable. When we positively provoke, we Grow Fearless.

We shape consumers’ brand decisions and experiences through media, content, and technology. Wavemaker’s Provocative Planning is fueled by the world’s most powerful consumer decision-making data. This means we know where and how you can win customers.

The intelligent insight this provides feeds our world-class precision capabilities in every area of our business, from planning and activation to our integrated practices such as ecommerce and content - provoking growth for many of the world’s leading brands and businesses.

GrowFearless #PositiveProvocation

The **Media Executive** will work with the manager and multiple internal/external partners to plan and execute holistic media plans to ultimately contribute to the business growth of the category in charge.
This person would have to be comfortable working in a fast-paced team, but also act as a strong project manager that can manage multiple work streams and adapt to business change.

**Overview of job**

**Role context**:
**Core responsibilities**:

- The jobholder has the authority for all day-to-day decisions necessary to perform the assigned tasks required to achieve the agreed performance levels and achieve individual and functional remit objectives.
- The role requires high levels of numeracy and commercial awareness, and the jobholder should always deliver the highest quality by being obsessed with detail and consistent high degree of accuracy even when under pressure.
- Day-to-day job includes Planning, optimizing, reporting & campaign setups; implementation of strategy & optimization of media plans; bookings & Adops.

**Required skills / experience**:

- Awareness of the concepts, approaches and issues of media planning and media agency operations.
- Basic industry knowledge across media channels, strategic and conceptual development of digital planning, brand marketing, industry & consumer, consumer trends, market status and competition would be beneficial.
- Organization and attention to detail necessary due to high volume of campaign and creative requests.
- Digital performance background essential - understanding of tagging, targeting, and buying models within biddable media.
- Able to identify and deliver detailed campaign optimization points that maximize ticket sales across campaign lifecycle.
- Arabic reading/writing would be preferred but not essential.

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