Marketing Specialist

1 day ago


مصر, Egypt TransPioneers Full time

We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to service promotion.

A Marketing specialist should be a competent professional able to generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.

The goal is to deliver effective marketing programs that will help our reputation and growth.

**Responsibilities**:

- Manage the content of the company's website and all company social media accounts.
- Brainstorm and develop ideas for creative marketing campaigns.
- Establish goals and objectives in order to reach our customers through appropriate marketing channels (digital and traditional).
- Build and maintaining relationships with new and existing customers through prospecting and networking.
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.).
- Plan and execute initiatives to reach the target audience through appropriate channels.
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
- Undertake individual tasks of a marketing plan as assigned.
- Perform other duties when needed.

**Requirements**:

- 4-6 Proven experience as marketing specialist or similar role.
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods.
- Demonstrable experience in marketing data analytics and tools.
- Knowledge of HTML, CSS and web development tools (e.g., Dreamweaver) desired.
- Well-organized and detail oriented.
- Exceptional communication and writing skills in both Arabic & English.
- Commercial awareness partnered with a creative mind.
- BSc/BA in marketing, communications or equivalent.



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