Social Media Specialist

2 days ago

Cairo, Egypt Anasia Full time

**Social Media Specialist**

**Job Type**: Full Time

**Location**: Cairo, Egypt **Category**: Marketing

**Qualifications**:

- Bachelor's degree in Marketing, Communications, or a related field.
- Proven work experience as a Social Media Specialist or similar role.
- Strong knowledge and understanding of social media platforms, trends, and best practices.
- Experience in managing social media accounts for brands or organizations.
- Proficient in social media management tools and analytics platforms.
- Excellent verbal and written communication skills.
- Creative mindset with the ability to develop engaging and shareable content.
- Strong analytical skills to measure and report on social media performance.
- Ability to work independently and collaboratively in a fast-paced environment.
- Attention to detail and ability to multitask effectively.
- Familiarity with social media advertising platforms, such as Facebook Ads Manager and Google Ads, is a plus.
- Experience with graphic design tools, such as Adobe Photoshop or Canva, is a plus.
- Content Creation Background

**Responsibilities**:

- Develop and execute social media strategies to achieve marketing objectives and increase brand visibility.
- Plan and execute social media campaigns, contests, and promotions to drive user engagement and increase follower base.
- Manage and maintain social media platforms, including posting content and monitoring activity.
- Collaborate with the marketing team to ensure brand consistency across all social media channels.
- Conduct market research and competitor analysis to identify trends, opportunities, and best practices in social media.
- Collaborate with internal stakeholders, such as content creators and graphic designers.
- Stay updated with relevant legal and ethical guidelines pertaining to social media marketing.

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