Email & CRM Marketing Specialist
1 week ago
About Biomimicry
From start-ups and individuals to established corporations and public institutions. From a simple logo to everything you need to get up and running, to a complete marketing and communication strategy. We, Biomimicry, work with each one of our clients to develop values-based strategies and creative initiatives that build lasting relationships and effectively engage audiences to achieve results. We believe in supporting people, nature, and profits by igniting the passions of our audiences. Our aim is to exceed your expectations and strategically build a natural foundation for excellence.
Role Insight
We are seeking an organized and detail-oriented CRM & Email Marketing Specialist to ensure business continuity for our critical email marketing and customer relationship management (CRM) functions. This role is strategically vital to mitigate organizational risk and maintain uninterrupted communication across all our entities. The successful candidate will be a technical and process-driven individual capable of immediately managing day-to-day operations.
Your main responsibilities include:
- Campaign Execution: Execute, monitor, and optimize high-volume email marketing campaigns (e.g., Sales Blasts) using our primary platforms, Engagebay and Mailchimp.
- CRM Data Management: Maintain data integrity, list segmentation, lead scoring, and process flow within the CRM system (Engagebay) to ensure accurate targeting.
- Project Management: Manage all related email marketing tasks, timelines, and dependencies using Asana, ensuring projects are delivered on time.
- Content & Setup: Upload and configure final email content/HTML, ensure accurate tracking and link placement, and schedule deployment across various platforms and entities.
- Quality Assurance (QA): Perform rigorous pre-deployment quality checks, including spam testing, device rendering, and segmentation verification.
- Reporting: Track key email metrics (Deliverability Rate, Open Rates, CTRs, Conversion) and provide clear, regular performance reports to stakeholders.
- Collaboration: Work closely with the Content, Graphics, and Entity teams to ensure timely receipt of all required assets.
We expect you to:
- 1–3 years of proven experience in a dedicated
Email Marketing
or Marketing Operations role. - Demonstrable proficiency in
CRM/Marketing Automation platforms
, specifically hands-on experience with Engagebay and/or Mailchimp. - Strong understanding of
email marketing best practices, including CAN-SPAM compliance, deliverability factors, and list hygiene. - Excellent organizational skills and familiarity with project management tools, particularly Asana.
- Technical aptitude to
handle basic HTML/CSS for email template adjustments. - Ability to manage multiple concurrent projects under tight deadlines and perform effectively under pressure.
- Strong analytical skills with the ability to interpret performance data and troubleshoot issues.
- Fluency in English & Arabic language.
Some business facts about Biomimicry:
- 25+ colleagues in the team, providing services in areas such as: PPC, Web Design and Development, E-mail marketing, Social Media, Copywriting, SEO, Graphic Design, and IT;
- 3+ years spent on providing impactful marketing and digital solutions.
- Key global clients: The KPI Institute Australia, Connected Performance and Training Institute Dubai, Connected Performance Kuala Lumpur, WorldSkills Romania;
Some friendly facts about Biomimicry:
- Flexible working hours;
- Young and enthusiastic working environment;
- A work environment that rewards innovative ideas;
- Fixed monthly rate
Application info required:
- CV;
- Portfolio
Employment type:
Full time work as Independent Contractor
Starting date:
To be discussed after an interview
Duration:
Undetermined period, with 3 months' probation period
No. of hours:
Up to 40h/week
Working schedule:
During office hours: 08:00 – 16:30 or 09:00 – 17:30
Location:
Egypt/Arabic Speaker (Remote)
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