EG Homepage Manager

6 days ago

Cairo, Cairo, Egypt Souq for E-Commerce LLC Full time

Key job responsibilities

· Lead the annual homepage calendar content planning, creative development, and customer experience

· Manage the homepage and category allocation for BAU and events and optimize product selection and homepage merchandising in order to drive revenue, maximize conversion, minimize costs and amplify customer engagement.

· Influence a team of merchandisers to deliver all the responsibilities below

· Conceive and write editorial features and promotional copy leveraging product expertise for on-site & offline promotions and programs, maintaining high standards of quality and creativity.

· Inform and implement bold, creative promotions and programs, marketing communications, and special projects on homepage.

· Partner with cross-functional teams from various categories and marketplaces to bring the best experiences and functionalities to the Egypt market.

· Work with design and editorial teams to ensure that customer communication goals are met.

· Build promotional pages and incentives via sophisticated online tools.

· Build, maintain, and analyze performance reports.

· Maintain ownership of Egypt homepage and merchandising KPI's and regularly communicate results to the senior management.

Basic Qualifications

  • 4+ years of professional non-internship marketing experience

  • Experience using data and metrics to drive improvements

  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

  • Experience building and optimizing multiple, simultaneous marketing campaigns

  • Experience managing or working within cross-functional marketing and creative teams

  • Experience delivering paid media campaigns spanning TV, print ads and digital/social channels

  • Experience across affiliate marketing, PPC, SEM and social media advertising

Preferred Qualifications

  • Experience in multi-territory campaign management

  • Experience in digital marketing and content production timelines and process

Desired Candidate Profile

  • 4+ years of professional non-internship marketing experience

  • Experience using data and metrics to drive improvements

  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

  • Experience building and optimizing - Experience in multi-territory campaign management

  • Experience in digital marketing and content production timelines and process

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