Content Writer

1 week ago


Cairo, Cairo, Egypt Roaya Full time

Job Description

  • Review Digital Marketing Strategy / Business Goals
  • Review Competition / Audience Researches
  • Creating a Content Competition Research
  • Research Audience Persona and Behaviors
  • Optimizing current copy on website (page titles, meta descriptions, h1s, alts, anchor text, etc.)
  • Writing new SEO-friendly copy for pages on website
  • Blog writing and posting
  • Press release writing (as well as other forms of PR, media pitches, articles, etc.)
  • Infographic creation and promotion
  • Slide Share creation
  • Video Transcriptions
  • Creating Calendars for SEO blogs / Social Media content
  • Determine the needs of end-users of technical documentation
  • Study product samples and talk with product designers and developers
  • Work with professional staff to make products easier to use and thus need fewer instructions
  • Select appropriate medium for message or audience, such as manuals or online videos
  • Researching trending topics within a variety of industries
  • Optimize Solutions / Services Pages Content
  • Other duties as assigned
Desired Candidate Profile

Content Writers must have demonstrated writing experience, professional and/or academic. They have experience writing for a web-based audience as well as a working knowledge of search engine optimization best practices and how they apply to content marketing.

  • Experience 3-5 years with a technical background, such as computer science, Web design, or engineering, is important
  • Software Experience is a must
  • English level: Fluent
  • Excellent verbal and written communication skills
  • A working knowledge of SEO and how it applies to content marketing
  • Basic knowledge of HTML
  • Experience in WordPress and Blogger (preferred)
  • Creativity & resourcefulness
  • Extreme attention to detail
  • The ability to multitask and adhere to deadlines
  • Flexibility to evolve strategies quickly & effectively
  • Innovative, thinker, likes to work with a team and organized


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