Senior Marketing Lead

5 days ago

Heliopolis, Cairo, Egypt EZeats Full time 120,000 - 240,000 per year

Strategy & Planning

  • Build monthly marketing calendars and growth plans across all EZeats verticals.
  • Translate high-level direction into clear campaigns with KPIs and timelines.
  • Lead launches for new compounds, malls, food courts, and developer partnerships.

Content & Creative

  • Own the EZeats brand identity across dine-in, delivery, loyalty, and B2B.
  • Supervise designer, videographers, and content creators.
  • Approve social content, reels, B2B materials, and launch campaigns.

B2C & B2B Growth

  • Drive user acquisition, retention, and engagement across all app features.
  • Support sales with pitch materials, launch kits, and restaurant marketing assets.

On-Ground Activations

  • Plan and supervise activations in compounds, restaurants, malls, and seasonal areas.
  • Manage branding rollout (QR codes, Abo Shanab assets, stands, props).
  • Track adoption KPIs and ensure successful vendor launches.

Team Leadership

  • Manage a growing team with clear SLAs, Trello discipline, and ownership.
  • Build SOPs for content, campaigns, approvals, and launch operations.

Who We're Looking For

  • 2–4 years in marketing (preferably in tech, F&B, or consumer apps)
  • Experienced in both
    digital and offline
    marketing campaigns
  • Strong performance marketing knowledge (a plus)
  • Creative thinker with structured execution
  • Comfortable working in fast-paced, founder-led environments
  • Excellent English & Arabic writing
  • Able to manage and grow a team
  • Obsessed with brand, growth, and innovation

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