Marketing Specialist

1 week ago

Alexandria, Alexandria, Egypt Floatmap Full time 15,000 - 30,000 per year

About Floatmap Engineering

Floatmap Engineering delivers complete construction solutions - from detailed designs and technical assets to expert project management. What sets us apart is our agile approach and a highly collaborative team that works seamlessly to adapt quickly, share expertise, and drive results. Together, we deliver innovative, high-quality solutions faster than traditional methods, turning complex ideas into practical outcomes that keep our clients ahead.

Role Description

This is a full-time role for a Marketing & Media Buying Specialist located in Alexandria, Egypt. The Marketing will be responsible for developing and executing marketing strategies, conducting market research, managing media buying activities, and ensuring excellent customer service. Day-to-day tasks will include collaborating with the sales team, communicating with clients, and analyzing market trends.

Qualifications

  • Excellent Communication and Customer Service skills
  • Excellent written and verbal communication skills in both Arabic & English is a must
  • Conduct market research and competitor analysis to identify trends and opportunities
  • Strong Sales and Marketing Strategy skills
  • Develop and execute digital marketing campaigns across Google Ads, Meta, LinkedIn, and other relevant platforms.
  • Track, analyze, and report on campaign performance metrics (CTR, CPC, conversion rate, etc.)
  • Collaborate with the Business Development team to ensure marketing aligns with client acquisition goals
  • Oversee the creation of marketing content (social media posts, brochures, case studies, videos) in line with Floatmap's brand
  • Support event marketing, PR, and digital presence to strengthen Floatmap's market position
  • Bachelor's degree in Marketing, Business, or related field

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