Performance Media Buyer

5 days ago

Qesm El Maadi Cairo, Egypt ArabyBrand Full time 90,000 - 120,000 per year

Are you a results-driven marketer with a passion for performance and growth? ArabyBrand is looking for a
Performance Media Buyer
to join our dynamic team. In this role, you will be responsible for developing, implementing, and optimizing multi-channel performance marketing campaigns that drive traffic, engagement, and conversions for our diverse portfolio of clients.

The Big Picture:

Araby Brand, a dynamic digital marketing agency in the MENA region, specializes in performance marketing tailored to each client's unique needs.

Our goal is to become a leading agency in the EMEA region, while ensuring that we remain an exceptional place to work.

Requirements:

  • Develop and execute comprehensive performance marketing strategies across multiple channels, including but not limited to Google Ads, Facebook Ads, Instagram, LinkedIn, Twitter, and other digital platforms.
  • Continuously monitor, analyze, and optimize campaigns to ensure maximum ROI and achieve KPIs such as CPA, CPC, ROAS, and LTV.
  • Conduct thorough market research to identify target audiences and evaluate competitor performance.
  • Utilize a deep understanding of digital analytics and data to perform A/B testing, optimize landing pages, and refine audience targeting strategies.
  • Collaborate closely with cross-functional teams, including Creative, Content, and Analytics, to ensure cohesive and impactful marketing strategies.
  • Stay up-to-date with the latest trends and best practices in digital marketing, performance marketing, and growth hacking.
  • Develop detailed performance reports and provide actionable insights to clients and internal stakeholders.
  • Manage budgets effectively, ensuring optimal allocation of resources to maximize campaign performance.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Experince in a digital marketing agency is prefered.
  • 2+ years of proven experience in managing and optimizing successful multi-channel Digital marketing campaigns.
  • Proven track record of managing and optimizing successful multi-channel digital marketing campaigns.
  • Expertise in using digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, and others.
  • Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
  • Experience with A/B testing and conversion rate optimization.
  • Excellent communication and presentation skills with the ability to articulate complex strategies to clients and stakeholders.
  • A growth mindset with a passion for learning and staying ahead of industry trends.
  • Ability to thrive in a fast-paced, agile environment and adapt to changing priorities.

Why Join ArabyBrand?

  • Exciting bonus opportunities and incentives await you
  • Health Insurance Coverage
  • Growth Opportunities:
    Be part of a team that values personal and professional development. We believe in a continuous learning culture and offer opportunities for career advancement.
  • Innovative Environment:
    Work in a dynamic, agile environment where creativity and innovation are encouraged.
  • Impactful Work:
    Play a crucial role in driving the growth and success of our clients' businesses.
  • Collaborative Culture:
    Join a team of passionate marketers who are dedicated to excellence and teamwork.
  • Flexible Work Arrangements:
    We offer flexible working options, including remote work, to support a healthy work-life balance.

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