Digital Marketing Manager

6 days ago

Cairo, Cairo, Egypt Medicascope Full time

Key Responsibilities

  • Develop and execute comprehensive digital marketing strategies for multiple clients (monthly & quarterly).
  • Manage the internal marketing team (content, design, media buying, moderation, video editing).
  • Translate client briefs into clear action plans and deliverables.
  • Oversee campaign planning, execution, optimization, and reporting.
  • Manage digital marketing budgets across platforms (Meta, Google, LinkedIn, X (Twitter)).
  • Review analytics and generate insights to improve performance.
  • Conduct client meetings and present progress reports and results.
  • Conduct competitor analysis and market trends research.
  • Ensure brand tone consistency across all channels.

  • Coordinate with sales/CRM team to ensure lead quality and conversion efficiency.

  • 4 7 years of proven experience in digital marketing management.

  • Hands-on experience in paid ads, analytics, and performance dashboards.
  • Knowledge of multi-channel marketing (LinkedIn + X (Twitter) are a must).
  • Strong leadership and communication skills.
Desired Candidate Profile
  • 4 7 years of proven experience in digital marketing management.
  • Hands-on experience in paid ads, analytics, and performance dashboards.
  • Knowledge of multi-channel marketing (LinkedIn + X (Twitter) are a must).
  • Strong leadership and communication skills.

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