Social Media Specialist

6 days ago


مصر, Egypt AlDorrah Full time

We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users. Tasks - Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification - Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action - Set up and optimize company pages within each platform to increase the visibility of company’s social content - Moderate all user-generated content in line with the moderation policy for each community - Create editorial calendars and syndication schedules - Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information - Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions - Planning and managing digital advertising campaigns on Facebook, AdWords (Google & YouTube) and other social media platforms for agency clients for Egypt, and the region. - Creating media plans for all our clients based on solid analysis, and assumptions within the client target audience. - Setting clear KPI’s for client campaigns and manage campaigns to ensure targets are met. - Providing weekly update and tracking of client campaigns, month and year to date targets within KPI framework. - Conduct research and use metric models and analysis software to provide social media intelligence to clients to optimize ROI. - Provide media landscape presentations including top trends in the market, target audience insights, platform insights and advertising options and analytical data on competitors. - Provide research based reports on best practices for media spending, and create spending strategies for prospective clients. - Attend client meetings to present reports, media plans, best practices and other findings from the media field. - Provide critical support for several departments to ensure the day to day media activities, objectives and budgets. Competencies (in order of importance) - Proven working experience in social media marketing or as a digital media specialist - Excellent consulting, writing, editing (photo/video/text), presentation and communication skills - Demonstrable social networking experience and social analytics tools knowledge - Knowledge of online marketing and good understanding of major marketing channels - Positive attitude, detail and customer oriented with good multitasking and organizational ability - Initiative — Job requires a willingness to take on responsibilities and challenges. - Independence — Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done. - Persistence — Job requires persistence in the face of obstacles. - Achievement/Effort — Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks. - Fluency in English Lines of communication - You’ll be solid reporting to the Business Manager. Working conditions - The position is full time. - Working hours from 9 am to 5 pm



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