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Social Media Content Creator
2 weeks ago
**.**:
**Selection of staff is made on a competitive basis, and we are committed to promoting diversity and gender balance.**
**ABOUT WFP**:
The United Nations World Food Programme is the world's largest humanitarian agency fighting hunger worldwide. The mission of WFP is to help the world **achieve Zero Hunger** in our lifetimes. Every day, WFP works worldwide to ensure that no child goes to bed hungry and that the poorest and most vulnerable, particularly women and children, can access the nutritious food they need.
**WHY WORK AT WFP?**
**SAVING & CHANGING LIVES ❤**:
- Make a difference the world will notice._
We are driven by our mission to fight world hunger and feed people’s dreams of a brighter future.
**GLOBAL COMMUNITY**:
- Build bridges that unite people across the world._
Being part of a global, diverse and multicultural community like WFP, will continuously expose you to new ideas and perspectives.
How we deliver our mission in deep respect for personal and cultural differences and close collaboration between every member of our global team, will certainly enrich your experience and knowledge on so many levels.
**UNLIMITED POSSIBILITIES**:
- Unlock possibilities you never thought you'd find._
WFP goes anywhere it is needed and does whatever it takes to get the job done.
**LIFE-CHANGING EXPERIENCE**:
- Reach beyond yourself and discover your true potential._
WFP offers the kind of life-changing experiences you’re unlikely find in many other organizations.
**Join us to make a difference**
**Watch this video to know more about us**
**JOB PURPOSE**:
**DELIVERABLES**:
- **Produce and dessiminate social media content on daily basis across regional social media accounts in English and Arabic**
- **Generate on-brand high-quality multimedia assets for Facebook, Instagram, Twitter, LinkedIn and Tiktok**
**KEY ACCOUNTABILITIES (not all-inclusive)**:
- Write, produce, and edit compelling, on-brand, high-quality multimedia content (posts, videos, images) for all social media platforms to best engage target audiences, build brand awareness and convert and retain followers
- Write, edit, and translate all copy for social media incorporating the WFP voice and style
- Write and edit platform specific copy for Facebook, Instagram, Twitter, Tiktok and LinkedIn
- Set and implement social media campaigns to align with communication strategies
- Determine areas of opportunity, identify trends and champion new ideas around creative formats, tools and tracking
- Researching social media trends and best practices and informing management of changes that are relevant to WFP’s marketing activities
- Implementing strategies to encourage engagement and grow our community
- Build social media calendars and publish content on daily basis
- Monitor and participate in relevant conversations
**STANDARD MINIMUM QUALIFICATIONS**:
**Education**:
University degree in marketing, broadcasting or communication or any other related field.
**Experience**:
At least 2 years of experience in content creation. Previous experience with international non-profit organizations is an asset.
**Knowledge and Skills**:
- Proven work experience in Social Media
- Good understanding of social media KPIs
- Expertise in multiple social media platforms
- Ability to deliver creative content (text, image and video)
- Ability to write compelling social media copy
- Ability to gasp future trends in digital technologies and act proactively
- Excellent communication skills
- Multitasking and analytical skills
- Bachelor’s degree in Marketing, Communication or relevant field
- Problem solving
- Creativity
- Attention to detail
- Work independently, as well as part of a team to establish project deliverables
**Language**: Fluency in both oral and written English and Arabic languages.
**4Ps CORE ORGANISATIONAL CAPABILITIES**:
**Purpose**
- Understand and communicate the Strategic Objectives: Helps teammates articulate WFP’s Strategic Objectives.
- Be a force for positive change: Suggests potential improvements to team’s work processes to supervisor.
- Make the mission inspiring to our team: Explains the impact of WFP activities in beneficiary communities to teammates.
- Make our mission visible in everyday actions: Articulates how own unit’s responsibilities will serve WFP’s mission.
**People**
- Look for ways to strengthen people's skills: Trains junior teammates on new skills and capabilities.
- Create an inclusive culture: Seeks opportunities to work with people from different backgrounds.
- Be a coach & provide constructive feedback: Serves as a peer coach for colleagues in same area of work.
- Create an “I will”/”We will” spirit: Tracks progress toward goals and shares this information on a regular basis with supervisor.
**Performance**
- Encourage innovation & creative solutions: Explores ways to consistently be more efficient and accurate in own areas of work and shares new methods of work with colleagues.
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