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Senior Performance Marketing

3 weeks ago

القاهرة, Egypt ArabyBrand Full time

Welcome to ArabyBrand We're not an average marketing agency, We're an innovative entity committed to propelling your success and fostering remarkable growth. With our visionary strategies and value-driven approach, we unlock your business's full potential and leave a lasting impact. As a team, we thrive on collaboration and consider ourselves partners in your journey, sharing in your triumphs and accomplishments. Join us to connect with industry leaders, explore new opportunities, and witness the power of Arabi Brand in transforming your business story into a legacy of excellence.

**Specialties**:
SEO, Media Buying, Backlink Building, Influencing Campaign, PR Campaign, Search Advertising, and Marketing Team Hiring

**Website**:
**Phone**:
966549594303Phone number is 966549594303

**Industry**:
Advertising Services

**Responsibilities**:

- Develop and execute performance marketing strategies to enhance brand visibility and drive conversions.
- Manage and optimize media buying across various digital platforms, including Google Ads, Facebook Ads, and programmatic channels.
- Conduct thorough market research to identify target audiences and evaluate competitor performance.
- Analyze campaign performance metrics to derive actionable insights and improve ROI on marketing spend.
- Collaborate with the creative team to design compelling ad content that resonates with target audiences.
- Monitor trends in digital marketing and adapt strategies in response to changing market conditions.
- Prepare and present reports on campaign performance, spend, and other key performance indicators to stakeholders.

**Requirements**:

- Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience achieving in Media Buying starting 3 to 7 years.
- Proven experience as a Media Buyer or in a similar performance marketing role, preferably within a digital marketing agency working for/ in the Gulf area.
- Previous achievements records in E-commerce, Mobile apps, Travel or Real estate.
- Experienced using Data Layering
- Experienced in reports generation and data analysis using Excel and GA4.
- Proficiency in analytics tools such as Google Analytics, Facebook Insights, and other data analysis platforms.
- Excellent negotiation skills and experience working with media vendors to secure the best placements and rates.
- Ability to analyze data and translate findings into strategic improvements for marketing campaigns.
- Outstanding communication and interpersonal skills, enabling effective collaboration within teams and across departments.

**Benefits**
- Attractive Bonus system
- Hybrid working environment