Brand Manager
3 weeks ago
Hello. We’re Haleon. A new world-leading consumer healthcare company. Shaped by all of us. Together, we’re improving everyday health for millions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re building together. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.
Job Purpose:
To develop and implement marketing plans for assigned products within allocated budget in accordance with marketing strategies to achieve market share objectives
Job Related Experience:
- Take full responsibility for the preparation and execution of all brand activities. Coordinate and align all strategic functions towards growth strategy and plans- Supporting the preparation and managing Business Plan, Annual A&P Budget and Communication / Media Plan/detailing plans/detailing/expert plans.- Create local activation calendars to be executed to attain growth priorities in sales & shares- Executing patient and market researches for in depth understanding; analyzing and evaluating the results and transforming the outcomes into strategies &actions- Implementing action plan by tracking brand performance and monitoring market dynamics by reviewing and analyzing IMS, Nielsen Retail Audit, SOV data and Monthly Sales Reviews- Leading creative, media, PR and digital agencies through marketing strategies- Working closely with Sales Team and conducting market visits and analyzing the necessary improvement priorities and development areas- Supporting all kinds of national and regional congresses working closely with the expert team and working closely with the medical detailing manager and giving support for building relationships with external experts, key stakeholders and developing a plan to communicate and collaborate appropriately- Manage brand A&P budget to ensure no over/underspend
Why you?
Qualifications & Skills:
- Bachelor degree of Business Administration or business management with marketing focus or equivalent- 3 to 4 years in Brand Management- Experience in B2C marketing preferably within an FMCG environment &/or OTC experience.- Cross functional experience is also preferable.- Ability to work across teams to achieve business and organizational objectives- Strong analytical skills and business acumen- Ability to work effectively and influence stakeholders to drive business agenda effectively.
Why Join Us?
The future of everyday health is changing. And we’re the people changing it. In front of us is an incredible opportunity to go beyond what any of us have done before. And make everyday health more achievable, more inclusive and more sustainable. For more and more people.
So join us, as we build one of the world’s leading consumer healthcare companies. Join us to innovate our category-leading brands. To better understand people’s everyday health needs. To tackle the biggest barriers that stand in their way. To change individual and societal behaviour.
In our efforts to further tackle barriers that may be standing in our way, we have implemented what we call a Hybrid Working model, known as Home office. Home office in the country of employment is permitted for all employees whose position allows it. The employee and the manager agree on the circumstances in which working from the office is required and in which the employee can work remotely or specific local arrangements. This helps us with ensuring that we maintain a healthy work-life balance, and give our best to our people
Join us to work with colleagues who share your restless energy. To explore your interests. To stretch yourself to do the best work of your career. And join us, as together we build a working experience that encourages us all to lead happier, healthier, more productive lives.
The way we see it, every day is an opportunity for better. And we’re going all in to realise it.
Please save a copy of the job description, as this may be helpful to refer to once the advert closes
The job closing date is on 26th of December, 2024
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
Haleon is an Equal Opportunity Employer. All qualified applicant
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