Customer Insights Analyst

2 weeks ago


مصر, Egypt Mondia Group Full time

**About the Role**:
Join us as the Customer Insights Analyst at Mondia You'll spearhead market research initiatives, empowering our Sales & Partnerships teams to tailor offerings and build deep customer connections. Based in Cairo, Egypt, you'll collaborate with the Partnerships, Commercial, and Marketing teams, driving strategic growth through data-driven insights.

**Key Responsibilities**:

- Customer Segmentation & Persona Development: Design research methodologies to segment key Mondia regions and create buyer personas, identifying target audiences and tailoring strategies.
- Marketplace Insights: Conduct comprehensive research to identify relevant segments, brands (including ARPU, Churn, CLT analysis), and buyer personas for our Marketplace, uncovering opportunities for expansion and customization.
- Strategic Matching: Develop a methodology to match buyer personas with the most suitable segments and brands, unlocking value for both Mondia and our clients.
- Regional & Global Focus: Conduct research focusing on key regions while identifying global synergies, ensuring a holistic understanding of market dynamics.
- Trend & Opportunity Identification: Uncover market trends, potential target segments, and growth opportunities to inform strategic decision-making.
- Actionable Insights: Analyze data to extract actionable insights and translate them into clear, concise recommendations for sales and partnerships teams.
- Competitive Analysis: Assess competitor strengths and weaknesses, identifying differentiation opportunities for Mondia's offerings.
- Partner Feedback & KPI Analysis: Gather and analyze partner feedback, understanding key performance indicators and optimizing launch strategies.
- Implementation & Communication: Support the implementation of your research within various departments and effectively communicate findings to stakeholders.
- Strategic & Tactical Adjustments: Recommend adjustments to sales and partnership strategies based on your research and insights.

**Requirements**:
**About You**:

- Insights Expertise: You possess exceptional ownership, critical thinking skills, and thrive in a fast-paced environment. You excel in service delivery, problem-solving, and breaking down complex information into actionable insights.
- Proactive & Collaborative: You're a self-driven, independent contributor who thrives in collaborative cross-functional teams. You effectively influence stakeholders and build strong relationships.
- Research Acumen: You hold a Bachelor's or Master's degree in Marketing, Business Administration, Market Research, or a related field with at least 2 years of professional research experience.
- Data Champion: You possess strong analytical skills and proficiency in data analysis tools and techniques.
- Clear Communication: You have excellent written and verbal communication skills in English, able to present complex information clearly and concisely.
- Strategic Thinker: You demonstrate strong strategic thinking and problem-solving abilities with a keen eye for identifying patterns and trends.
- Project Management Prowess: You excel at managing multiple research initiatives simultaneously, ensuring timely delivery and project success.
- Learning & Goal-Oriented: You exhibit a commitment to continuous learning and have a strong focus on achieving company goals.

Join us and become the driving force behind Mondia's customer-centric approach

**Benefits**

Hybrid working 13days WFH allowance per quarter

Office events

Medical cover

Games room


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