Content Creator
5 months ago
Work with the marketing department to get and understanding of the short term and long term marketing targets and then develop content strategies accordingly
- Creating content which will catch maximum customer interest
- Writing and reviewing content for websites, social media pages and public communications
- Optimize Search Engine Optimization driven content and increase the site traffic
- Collaborating with the content and marketing team to decide the brand taglines, logo and other promotional material
- Measuring and monitoring company website and social media traffic statistics
- Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
- Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
- Ensure that the content is compliant with the copyright and data protection laws
- Maintain consistency in content and ensure alignment with the brand history and plans
- Identify customers needs in relation to the company and write content to cater those needs
- Update the website, social media and content pages periodically
- Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership
Job Requirements
- Excellent written and verbal communication skills as well as organizational skills
- Skills to get into the details, proofread and edit content before publishing
- Ability to match up with fast paced work life
- Excellent IT skills
- Proficiency with Microsoft Office suite, specially excel and powerpoint
- Ability to work efficiently maintaining high quality and accuracy
- Goal oriented and customer oriented
- Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
- Ability to attention to detail along with a creative mind
- Developed team working skills to collaborate with various departments and work in alignment with them
- Ability to maintain consistency in their content writing
- Ability to understand and cater to the needs of customers and discover the potential markets for the company
- Excellent time management and planning skills to ensure meeting deadlines
- Have an understanding of UI/UX design
- Having an analytics mindset to analyse what type of customer are attracted to what content and then analysing a target market
- Ability to communicate the message in simple and beautiful language which will attract audience
- Content creators should publish new contents periodically at a steady pace
**Skills**:
- Communication Development
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