Media Buyer
5 hours ago
Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
- Developing effective media buying strategies and campaigns with marketing teams to most effectively reach the desired audience.
- Running effective and qualified lead-generation campaigns for different clients.
- Daily Campaign Optimization based on Analysis of Campaign Performance, including Bid/Budget Management and Landing Page Analysis.
- Continuous improvement by proactively assessing the latest digital practices and methodology.
- Track and measure SEO and Google Analytics metrics and provide reports.
- Plans, manages and executes paid social campaigns, including but not limited to account setup, strategy development, and management.
- Sourcing and presenting audience data and media buying proposals to management for feedback.
- Monitoring campaign objectives and spending and evaluating campaign performance: reach engagement, order volumes, etc.
- Tracking and presenting campaign data such as views, click-through rates, engagements, and customer conversion rates.
- Monitoring audience and media trends, practices, and new technologies.
**Job Requirements**
- 3+ years of professional experience as a media buyer
- Bachelor's degree in advertising, marketing, communications, or similar.
- Good understanding of media analytics tools.
- Strong computer skills with programs such as Google Suite, and Facebook Business Manager.
- The ability to collaborate with others and work as part of a team.
- Strong communication and networking abilities.
- Excellent interpersonal and negotiation skills.
- Experience in B2B Marketing Campaigns.
- Background Agency is preferred.
**JOB DETAILS**
- Contract Type: Full time
- Working Hours: 40h per week, 5 days per week
- A rich, professional, and friendly culture, where you will learn, implement, and grow.
If you find yourself interested please fill out this form.
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