Traffic Manager

3 weeks ago


مصر, Egypt ArabyAds Full time

**About us:

- **
ArabyAds is a global technology company that empowers e-commerce marketing. It offers multiple digital advertising platforms across different touchpoints of a brand’s journey in a customer lifecycle ranging from customer acquisition, retention, and monetization.
Headquartered in Dubai, ArabyAds was founded in 2013 to leverage innovation and deliver measurable results to its advertisers with data-led, transparency-first & omnichannel marketing. Entrepreneur Middle East recognized ArabyAds as “The best e-commerce marketing platform 2021.”

We are a team of +500 passionate people across the Middle East, Europe, India & South East Asia and Africa. We are an agile, fast-growing, interdisciplinary team of passionate experts in media planning, influencer marketing, consumer research, developers & coders, data scientist, artificial intelligence, and machine learning with a shared mission to create sustainable value for our clients. ArabyAds is proud to be an equal opportunity employer regardless of your race, colour, gender, religion, age, disability, or marital status. We currently have people from 19 nationalities across our 13 locations and are happy to celebrate all festivals.

**The Traffic Manager** is in charge of Campaigns launch, performance and optimization in coordination with account managers, creative artists, and agencies

This role will report to **Head of Ad Ops**

**Responsibilities**
- Work closely with the Account Manager to ensure campaigns are effectively designed to address clients’ KPI’s and expectations
- Analyze available resources to plan the creation and launch of advertising campaigns on the different channels
- Ensure that campaigns are launched on time and are fully executed according to the insertion orders
- Manage digital ad campaigns, monitor performance and optimize campaigns as appropriate
- Flag and diagnose problems and interface with the Ad Ops team and/or clients to identify solutions
- Report on digital campaign performance and pacing throughout the campaign lifetime, as well as campaign conclusion
- Assist with documenting, updating, and maintaining ad specs, trafficking, and workflow procedures for accounts
- Work directly with the account management team to optimize digital campaigns as needed
- Help manage the digital ad impression inventory
- Assign Tasks to the traffic executive and monitor and assess his/her performance

**Requirements**:

- Bachelor’s degree in media, business or related field; MBA from top school preferred
- 5 - 6 Years’ experience in online marketing / advertising
- Past experience working with Middle East countries
- Very good communication and reporting skills
- Resourceful with the ability to come up with creative ideas and innovative solutions
- Very Good in English & Arabic


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