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Senior Content Creator

4 weeks ago

مصر, Egypt Jobzella.com Full time

We are seeking a highly skilled and experienced Senior Content Creator to join our dynamic marketing team and play a key role in shaping and executing our content strategy.

**Responsibilities**:
Content Strategy Development:
Develop and execute a comprehensive content strategy aligned with the company's goals and target audience.
Stay abreast of industry trends, competitor activities, and market dynamics to ensure content relevance and competitiveness.
Content Creation:
Produce high-quality, engaging, and relevant content across various mediums, including blog posts, articles, social media posts, videos, infographics, and more.
Lead the ideation and creation of compelling, shareable content that resonates with our target audience.
Team Collaboration:
Collaborate with cross-functional teams, including marketing, design, and product teams, to ensure cohesive and integrated content campaigns.
Provide guidance and mentorship to junior content creators, fostering a collaborative and creative work environment.
Brand Voice and Consistency:
Maintain and enhance the company's brand voice and messaging across all content channels.
Ensure consistency in tone, style, and messaging, reinforcing brand identity and values.
Content Optimization:
Monitor content performance through analytics and make data-driven decisions to optimize content for better engagement, reach, and conversion.
Implement SEO best practices to improve content visibility and search engine rankings.
Stay Updated on Industry Best Practices:
Keep abreast of content marketing best practices, emerging trends, and technological advancements, and incorporate them into the content strategy.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Proven experience as a content creator, with a strong portfolio showcasing a variety of content types and styles.
- Solid understanding of SEO, content optimization, and digital marketing trends.
- Excellent written and verbal communication skills.
- Strong project management and organizational skills.
- Leadership experience, with the ability to guide and inspire a team.