Growth Hacker

**Empowering businesses to deliver a 7-star billing experience**

Pelcro is a billing platform on a mission to transform how consumers and businesses interact. Companies worldwide rely on Pelcro to manage all their billing needs, helping them grow, accelerate payments, and unlock new revenue potential. We're leveraging AI to streamline billing processes and back-office operations, with a significant journey ahead. Pelcro processes over $100M in payments for businesses using our platform, and we're growing rapidly. With billions of data points generated, our platform offers unique insights and exciting opportunities.

Currently, only 19% of global payments occur online, and only 14% of retail sales are digital. This presents vast opportunities, especially with the rise of AI, LLMs, Instant Payments, and crypto. Join us to seize this potential and grow together.

We are seeking individuals who align with Pelcro's vision and values—strong **communicators** with high **integrity**, who remain **disciplined** through both good and challenging days. We cultivate a culture of **open-mindedness**, encourage **curiosity**, and consistently practice **gratitude**.

We prioritize investing in our culture, creating countless memories through team activities like field trips, go-karting, skeet shooting, buggies, horse riding, and more. Discover more about our vibrant culture on our careers page.

**Key Responsibilities**:

- **Growth Strategy Development**: Develop and execute data-driven strategies for customer acquisition, activation, and retention across multiple channels.
- **A/B Testing and Experimentation**: Design, implement, and analyze A/B tests to optimize landing pages, onboarding flows, and user engagement.
- **Product-led Growth (PLG)**: Work closely with the product team to identify features that drive user growth and retention; leverage PLG tactics to encourage user adoption and self-service upgrades.
- **Data Analysis and Insights**: Use data analytics tools to track, analyze, and report key metrics; extract actionable insights to inform growth strategies.
- **Content Creation and Optimization**: Collaborate on content initiatives, including blog posts, case studies, and webinars, to attract and engage target audiences.
- **Virality and Referral Programs**: Develop and optimize viral growth tactics, such as referral programs and shareable content, to increase brand reach.
- **Customer Journey Mapping**: Identify and optimize each stage of the customer journey, from awareness to loyalty, to ensure a seamless experience.
- **Conversion Rate Optimization (CRO)**: Focus on improving conversion rates across our website, landing pages, and in-app experiences.
- **Cross-Functional Collaboration**: Work with product, engineering, and customer success teams to align growth efforts and enhance the user experience.

**Qualifications**:

- **Experience**: 3+ years of experience in growth marketing, digital marketing, or a similar role in a SaaS company.
- **Analytical Skills**: Proficiency in data analytics and experience with tools like Google Analytics, Mixpanel, or similar platforms.
- **Experimentation Skills**: Proven ability to run and interpret A/B tests, multivariate testing, and other growth experiments.
- **Creative Thinking**: Strong creative problem-solving skills with a demonstrated ability to think outside the box.
- **Project Management**: Excellent organizational skills with the ability to manage multiple growth projects simultaneously.
- **Product Understanding**: Knowledge of SaaS products and the PLG model is a plus.
- **Soft Skills**: Strong communication, adaptability, and collaboration skills.
- **Education**: Bachelor’s degree in Marketing, Business, or related field (or equivalent experience).

**Preferred Skills**:

- Familiarity with SQL or basic programming skills to analyze data and automate tasks.
- Experience in scaling SaaS businesses with a small budget or limited resources.
- Knowledge of customer segmentation and targeting methodologies.