SEO Content Writer

1 month ago

مدينة نصر, Egypt Vitrin Clinic Full time

Job Title: SEO Specialist

Department: Marketing

Reports To: Digital Marketing Manager / Branch Manager

Position Overview:
The SEO Specialist is responsible for developing and implementing effective search engine

optimization (SEO) strategies to increase organic traffic and improve search engine rankings for

our company’s websites. This role involves conducting keyword research, optimizing website

content, and analyzing performance metrics to enhance online visibility and drive user

engagement.

Main Responsibilities:

- Develop SEO campaigns to meet the objectives and ROI goals of clients.
- Perform comprehensive SEO audits of websites including lead or sales performance

data, rankings data, crawl logs, and site analysis tools (e.g. Google Analytics or

AHREFs) to create an actionable plan for improvement and optimization.
- Analyze on-page, off-page, and technical factors of the site and provide

recommendations to improve its overall SEO growth and performance.
- Conduct periodic keyword research, technical and content audits, and competitor

analysis to discover new SEO opportunities and improve site traffic.
- Create and review detailed campaign performance data and future-looking strategic

roadmaps.
- Improve the site’s domain authority by performing link research and link-building

activities.
- Manage SEO content and work with clients and in-house teams to establish topics and

the timeline for workflow.
- Build the entire SEO strategy, including content marketing and link-building initiatives.
- Increase organic traffic, research buyer persona, achieve featured snippets, and track

online metrics.
- Determine the latest industry news, SEO trends, tools and algorithms, effective

benchmarks, and best practices.

**Requirements**:

- Bachelor’s degree in Marketing or relevant field.
- Minimum of 5 years of experience in Search Engine Optimization (SEO).
- Experience in leading and managing SEO, digital metrics, and web traffic and analytics.
- Skilled at on-page and off-page optimization and keyword research and analysis.
- Demonstrable knowledge of link building, content, and social media strategies.
- Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest industry trends, tools and algorithms, SEO best practices, and

competitor news through audience insights and digital analytics.
- Excellent written and oral communication skills ( English ) in addition to French / Turkish

/ Russian.

Sunday to Thursday and Saturday Part time

Pay: E£20,000.00 - E£21,500.00 per month

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