Medical Representative

2 days ago


مصر, Egypt Pfizer Full time

Health Representative-Internal Medicine-Heliopolis

Pfizer Biopharmaceuticals Group

**Job Description**:
Role Summary

The Heath Representative will draw on healthcare knowledge and understanding of the health and pharmaceutical industry, as well as Pfizer and the product portfolio, so that customers achieve the solutions they need. Central to the Health Representative’s role will be the introduction of a new & promoted medicines and innovative digital service that will help elevate Health Care Professionals’ patient care.

The Health Representative should be proficient at planning and executing an effective relationship strategy and building/ maintaining effective, long-term business relationships with key decision makers and influencers.

The Health Representative identifies and prioritizes Pfizer opportunities through understanding customers’ business and strategic imperatives. The Health Representative is responsible for developing and executing an effective account plan for each account.

The Health Representative is responsible for supporting their customers with their portfolio within a defined geographical territory.

ROLE RESPONSIBILITIES

Customer Engagement:

- Leading relationships with Health Care Professionals within a defined geographical territory as well as providing support virtually.
- Gaining deep understanding of Health Care Professional needs, sharing expert product advice, tailoring data, delivering promotional activities.
- Provide objective and scientifically sound medical information regarding Pfizer's product portfolio and the diseases states treated. identify the greatest opportunities for improving patient care.
- Strong capabilities in leveraging virtual/digital channels with at least 50% of interactions to be virtual.
- Demonstrates expertise in relationship skills, creatively delivers innovation and thought leadership, and represents the full spectrum of Pfizer value.

Territory Planning & Management:

- Applies a proficiency in business acumen, including understanding of the account business, industry, economic trends, issues, and competition. Shares insights gained with cross functional colleagues.
- Diagnosis of situation of territory e.g. local market drivers and initiatives leading to subsequent design and implementation of territory action plan to achieve business objectives.
- Develops and leads a product POA change based on needs of customer and their patients, coordinates the cross functional team, demonstrating highest level of teamwork and professionalism.
- Providing approved information to HCP on Pfizer products, e.g. proper medical usage, dosage amounts and side effects.
- Managing and achieving annual targets and ensuring adherence to Compliance, Legal, Medical and Regulatory requirements.
- Share relevant brand and therapy area updates with HCP’s.
- Presenting reports according to HRM recommendations and market needs.
- Liaise with territory team members to share information, motivate, and support team members and therefore contribute to the generation and delivery of the territory plan.
- Understand and work to SOPs.
- Reporting visits and other activities using PforceRx System.

Market Intelligence:

- Has a thorough understanding of the environment and challenges of their key HCPs and acts to come back to the business so we can find solutions to their needs in managing our patients and identify opportunities.
- Feedback to Team and Managers of relevant competitor activity or local issues to ensure appropriate action can be taken.
- Seeking and developing awareness of external market conditions to drive exceptional customer support and insights, connecting customer discussions with external trends and internal developments within Pfizer.
- Providing feedback to Health Rep. management on customer requests, responses to promotions and product access and competitive activities.
- Ensure that accurate, timely and relevant customer knowledge is captured and shared with colleagues using agreed processes e.g. electronic customer management systems.
- Attending regular sales meetings with HRM, general meetings and cycle meetings.
- Capture and feedback on market intelligence

Self-Development:

- Proactively implement/update personal development plans in order to develop self-further within current role.
- Actively seek feedback.
- Develop, own and implement IDP.
- As agreed with line manager, undertake additional assignments, ensuring objectives are met and outputs delivered to the brief given.

QUALIFICATIONS:
Only applicants possessing the following criteria will be short listed & notified to participate in selection process.
- Holding a bachelor’s degree in Pharmacy.
- 0-3 years of experience on Field force.
- Young and dynamic.
- Very good interpersonal and communication skills.
- Effective selling and presentation skills.
- Analytical skills to identify the connections between data, products and the needs of both Health Care Professionals and patien



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