Programming Specialist

6 days ago


مصر, Egypt Red Bull Full time

University Degree
- Fluent in written and spoken English
- Full-time

**Areas that play to your strengths**:
**All the responsibilities we'll trust you with**:
**Strategy Development**:
Defines audience priorities in accordance with Media Network and Marketing teams.

Provides performance and audience insights to optimize audience engagement.

**Strategy Execution**:
Briefs specific content needs, co-creates Rolling Commissioning Brief with Media Network Manager and rest of Red Bull Media Network team.

Guides the Social Media specialist in the Social Media direction and Community Management strategies.

**Planning**:
Defines roles of owned and managed channels, identifies potential programming partner channels and builds consistent programming and release plans across the network.

Grows locally relevant outlets through partnerships.

Optimizes channel performance and experience through scheduling, featuring, customized functionalities and smooth consumer journeys. Develops activation plans with Brand and Communications departments.

**Your areas of knowledge and expertise**:

- University Degree
- Digital Media expert with 3 to 5 years experience in digital programming of channels/platforms
- Hands on Experience running social and digital channels and proven record of growing these channels
- Expert in identifying where audiences live digitally, consume content and how to engage with them/program content against their consumption behaviour
- Excellent industry knowledge
- Marketing background or affinity
- Curious, open, creative
- A social native


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