Product and Marketing Designer

4 months ago


مصر, Egypt Coto Full time

Product and Marketing Designer

**Company Overview**:
coto redefines the women-only social community app as a groundbreaking platform for digital entrepreneurship. At its core, coto seamlessly blends commerce with community, empowering women to monetize their expertise through live consults and personalized 1:1 interactions. With over 7K communities from India and MENA and imminent expansion to SEA, our network is constantly growing. Creators on coto don't just participate; they profit, transforming every interaction into an opportunity for economic growth. We revolutionize the concept of a social community app, placing creators at the forefront of digital services.

**Position Overview**:
We are now adding a Product and Marketing Designer to our team. In this role, you will manage all aspects of the design process, from research and ideation to creative conceptualization and deployment. You will be responsible for the visual and experiential aspects of our product and marketing efforts, with a particular strength in Arabic design. You must coordinate cross-functionally to accomplish collaborative goals and ensure that our design solutions are innovative, scalable, and solve actual consumer problems.

**YOU WILL BE RESPONSIBLE FOR**:

- **Product Knowledge**: Understand the technology and features of the areas you are assigned and have a working knowledge of the end-to-end GitLab product.
- **Cross-Product Collaboration**: Proactively identify large, strategic UX opportunities that span both inside your areas and across the product. Work with other Product Designers to drive cross-product initiatives through awareness and prioritization.
- **Design Quality**: Be an active participant in monthly milestones by reviewing UX deliverables (such as research and designs) that your team creates, and provide feedback to ensure high-quality output.
- **Research**: Identify strategic user research initiatives that span multiple stage groups (and possibly the entire product), and work with other Product Design/Research Managers to organize research efforts.
- **UX Evangelism**: Communicate the value of UX to cross-functional team members and work with them to leverage the product development flow. Work closely with PMs to provide visibility and awareness into UX initiatives (including OKRs) and advocate for their prioritization.
- **Usability**: Help the product teams of areas you support to prioritize UX initiatives and overall usability improvements to the product.
- **UX Process**: Set up and manage collaborative processes within your team to ensure Product Designers, Technical Writers, and Researchers are actively working together. Make sure they have exposure to the work that is happening within the broader team. Collaborate with your peers to make improvements to how we work across the design organization.
- **Vision and Direction**: Contribute to product direction conversations, and stay involved in the strategy and vision of the areas you're assigned.

**REQUIREMENTS**:

- Experience working on complex products.
- A clear philosophy about how to successfully manage remote design collaboration.
- Solid visual awareness with understanding of basic design principles like typography, layout, composition, and color theory.
- Proficiency with pre-visualization software (e.g. Figma).
- Experience defining the high-level strategy (the why) and creating design deliverables (the how) based on research.
- Experience driving organizational change with cross-functional stakeholders.
- Passion for creating visually pleasing and intuitive user experiences.
- Collaborative team spirit with great communication skills.
- Strength in Arabic design to cater to our MENA audience.
- Experience in marketing design, including social media and web.
- Proficiency in creating compelling social media graphics and web design elements.
- Understanding of social media trends and ability to create designs that engage and captivate our audience on platforms like Instagram, Facebook, and Twitter.
- Ability to design marketing materials that are visually cohesive with our brand identity.
- Experience with responsive web design and an understanding of the principles of user-centered design for web platforms.
- You share our values and work in accordance with those values.

**Join us at coto to revolutionize the digital space for women and make a significant impact on our rapidly growing community**

Pay: From E£12,000.00 per month

**Education**:

- Higher diploma (required)

License/Certification:

- Design degree (required)


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