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Marketing & Communication Manager (Amman - Jordan)

1 month ago

مصر, Egypt Integrated Technology Group Full time

Integrated Technology Group (ITG) is seeking Marketing & Communication Managers in (Amman - Jordan).

Marketing & Communication Manager will be responsible for developing a brand identity and delivering effective marketing and communications. He/ she will manage and maintain the activities and operations of Marketing at ITG, including planning, budgeting, reviewing and approving major decisions, and coordinating activities.

**Responsibilities**:

- Develop and implement a focused strategic marketing plan and budget following **ITG’s** overall strategies and direction.
- Develop and maintain a strong brand, develop and align expectations and ensure brand recognition through effective marketing.
- Plan and undertake market research, analysis and assessments to support sales, in determining proper pricing and sales plans.
- Guide and monitor **ITG’s** marketing events and activities and puts plans into action. This includes reviewing, discussing, evaluating and executing Marketing plans.
- Identify **ITG** research needs, conduct customer satisfaction surveys, perform market analysis to assess **ITG’s** position in the industry and devise new marketing methods.
- Monitor the development of reports on **ITG** news, industry best practices and market news for concerned departments.
- Act as a spokesperson on public speaking and handling of media, attend Industry media events to represent **ITG** and establish relationships to build a network of supporters.
- Plan and execute special events, media relations, press releases, press conferences, etc.
- Approve, execute and monitor Press releases, interviews, advertorials, etc. developed internally or by service providers.
- Develop and maintain a unified advertising and promotion program that spans all types of media opportunities.
- Identify, negotiate and monitor outsourcing contracts, and recommend the selection of consultants and agencies related directly to marketing, PR, media and communication activities.
- Manage annual allocated budget by controlling expenditures, optimizing costs and reporting variances versus budget, to ensure effective cost management.
- Monitor and evaluate the effectiveness of marketing activities.
- Ensure that the Marketing Department employees carry out their duties by the requirements of the performance standards and code of ethics.
- Provide guidance and leadership to the Marketing team, and ensure that they have the proper technical and professional capabilities needed to meet the department requirements.
- Provide the Chief Business Development Officer with adequate information to carry out his/her responsibilities.
- Conduct annual performance appraisals to review employees’ performance in the Marketing Department, and carry out disciplinary meetings when needed.
- Attend and contribute to management meetings to communicate effectively within the organization and provide guidance and support to overall business decision-making.

**Required Skills**:

- Strong branding experience with the ability to develop and execute brand strategies effectively.
- Exceptional copywriting skills with the ability to create compelling and engaging content for various marketing channels, including social media platforms.
- Proficiency in SEO (Search Engine Optimization) techniques and best practices to optimize content for search engines and improve online visibility.
- Demonstrated experience in developing and implementing successful marketing campaigns that drive brand awareness and engagement across both offline and online channels.
- Excellent communication skills with the ability to collaborate cross-functionally and effectively convey brand messaging.
- Analytical mindset with the ability to track and analyze campaign performance metrics and make data-driven decisions.
- Creativity and innovation to bring fresh ideas and perspectives to the marketing team.
- Ability to adapt to fast-paced environments and manage multiple projects simultaneously, including initiatives related to communication and marketing both externally and internally.
- Strong attention to detail and commitment to delivering high-quality work.
- Knowledge of industry trends and best practices.

**Qualifications and Experience**:
***A minimum of:

- Bachelor’s Degree in Business Administration, Marketing, or IT-related field with a minimum of 10 years of related experience.
- Multi-cultural sensitivity gained through experience in an international work environment.
- Strong organizational skills.
- Strong interpersonal skills such as leadership, communication, persuasion and motivation.
- Must be a professional of unquestionable integrity, credibility, and character.
- High proficiency in Arabic and English languages (both written and spoken).