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Social Media Marketing Specialist
1 month ago
Company Description
smartsolution is a technology company based in Cairo that offers a variety of services including website and mobile app development drop shipping digital marketing and production.
Role Description
This is a fulltime onsite role for a Social Media Marketing Specialist. The Social Media Marketing Specialist will be responsible for social media marketing social media content creation digital marketing and communication.
Qualifications
- Build and execute social media strategy through competitive research platform determination benchmarking messaging and audience identification.
- Developing social media content plans that are consistent with the companys brand identity.
- Publish and share daily content (original text images video) that builds meaningful connections and encourages community members to take action.
- Set up and optimize company pages within each platform to increase the visibility of companys social content.
- Moderate all usergenerated content in line with the moderation policy for each community.
- Create editorial calendars and syndication schedules.
- Continuously improve by capturing and analyzing the appropriate social data/metrics insights and best practices and then acting on the information.
- Fluent in English.
- Managing a high volume of daily social media posts.
- Communicating with social media followers including responding to queries in a timely manner.
- Using analytical tools such as Google Analytics Hootsuite Pro and Facebook Insights to monitor and evaluate the companys social media presence and performance.
- Preparing monthly reports on social media marketing efforts.
- Suggesting recommendations to adjust the social media marketing strategy for optimal results.
- Staying up to date on best practices and emerging trends in social media.
- Performing other duties when needed.
Requirements and skills
- Proven working experience in social media marketing or as a Digital Media Specialist.
- Excellent consulting writing editing (photo/video/text) presentation and communication skills.
- Demonstrable social networking experience and social analytics tools knowledge.
- Adequate knowledge of web design web development CRO and SEO. Knowledge of online marketing and a good understanding of major marketing channels.
- Positive attitude detail and customeroriented with good multitasking and organizational ability.
- Fluency in English.
- BS in Communications Marketing Business New Media or Public Relations.
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