Media Buyer
1 month ago
We are seeking a skilled and experienced Digital Marketing Media Buyer with a focus on the real estate industry to join our team. As a Digital Marketing Media Buyer in the real estate field, your primary responsibility will be to plan, execute, and optimize digital media campaigns that drive customer acquisition, engagement, and conversions for real estate properties. Your expertise in media planning, negotiation, and campaign optimization, combined with your understanding of the real estate market, will play a crucial role in our digital marketing efforts.
Responsibilities:
● Help identify target audiences and plan media campaigns
● Compare and negotiate rates, ad space and airtime
● Optimize plans and budgets according to the best media mix
● Prepare schedules and adjust when needed
● Experiment with new platforms and channels
● Ensure ads are creative and displayed appropriately
● Monitor costs and return on investment (ROI)
● Report to clients and build long-term relationships
Job Requirements- Bachelor's degree in Marketing, Advertising, Real Estate, or a related field.
- 3+ years experience as a Digital Marketing Media Buyer in the real estate industry or in a similar role.
- Experience in organic advertising campaigns such as WhatsApp campaigns
- Familiarity with media-buying, planning and research
- Interest in following advertising and media trends
- Working knowledge of media analytics software (e.g. comScore)
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Attention to detail
- Critical thinking skills
As a Digital Marketing Media Buyer specializing in the real estate industry, you will play a pivotal role in our real estate marketing efforts by strategically planning, negotiating, and executing media campaigns that effectively promote our property listings. Your expertise in digital media buying and optimization, combined with your understanding of the real estate market, will help us reach potential buyers, drive engagement, and generate qualified leads for our real estate properties.
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