Senior Performance Marketing Specialist

2 weeks ago


Egypt Convertedin Full time

About us
Convertedin is a marketing operating system for e-Commerce.

It utilizes data and shoppers' insights to create personalized multi-channel marketing that boosts customer engagement and maximizes their return on their marketing budget by leveraging artificial intelligence capabilities.

Convertedin has helped more than 800 e-Commerce worldwide.

About the job

  • Manage Paid Social strategy and execution for Convertedin across platforms (FB/IG, Twitter, TikTok, Pinterest, Influencer Amplification) as a function of digital strategy.
  • Lead SEM strategy and execution across Google Ads platforms
  • Plan, execute, and optimized campaigns against full funnel objectives from driving brand lift, consideration, conversion, and omnichannel ROAS targets
  • Partner with internal marketing, brand, and creative teams to launch tactical campaigns using a dataled approach to inform campaign planning
  • Provide proactive and strategic campaign and optimization recommendations on a regular basis
  • Work crossfunctionally to translate campaign briefs into consumerled campaigns, partnering with creative and marketing to deliver creative that breaks through and is built native to each social platform

Requirements:

  • Minimum of Bachelor's degree, or equivalent work experience in marketing, eCommerce, SaaS, or digital media/mobile/app
  • Preferred experience in demand generation with B2B SaaS organizations
  • 5+ years of handson experience in Paid Social platforms (FB/IG, Snap, Twitter, TikTok, Pinterest) with a track record of growth
  • 5+ years of experience handson in SEM platforms
  • Demonstrated analytical ability, specifically around program measurement and ROI, and program execution skills
  • Knowledge and handson experience with popular marketing automation and sales automation systems, particularly HubSpot.

Benefits

  • Work from Anywhere, yes this remote base opportunity with the availability of hybrid options.
  • We love flexibility Manage your own work schedule. We trust the people we hire.
  • Competitive package.
  • Paid time off.
  • Fun benefits & perks that you will enjoy
  • Trusting, egofree and truthseeking team members
  • See something you want to improve? Awesome. We're a flexible and collaborative team that is always learning and growing.
  • Need more convincing? Check this out
  • Convertedin is an equal employment opportunity employer such that all qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity/expression, national origin or disability.


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